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Review Article

Impact of Stunning Methods on Chicken Meat Quality: A Review

Authors
  • NorFarah Ain Zamani orcid logo (University Malaysia Sabah)
  • Zhi Yii Wong orcid logo (University Malaysia Sabah)
  • Anatasha Anak Napolean orcid logo (University Malaysia Sabah)
  • Mohammad Mijanur Rahman orcid logo (University Malaysia Sabah)
  • Nurul’azah Mohd Yaakub (University Malaysia Sabah)
  • Mohamad Asrol Kalam orcid logo (University Malaysia Sabah)
  • Armiyas Shibesh Faris orcid logo (Amhara Agricultural Research Institute)
  • Juplikely James Silip (Universiti Malaysia Sabah)
  • Rovina Kobun (Universiti Malaysia Sabah)
  • Md Safiul Alam Bhuiyan orcid logo (University Malaysia Sabah)

Abstract

The chicken processing industry plays a crucial role in meeting the global demand for high-quality poultry products. Central to this process is the stunning of birds before slaughter, a crucial step that affects both animal welfare and meat quality. The report looks at different types of stunning methods and begins with an overview of the importance of the industry in meeting the global demand for chicken. The examination of each stunning method begins with an in-depth analysis of how it affects stress levels, physiological responses, and behavioral indicators in chickens. The review investigates the relationship between the stunning effectiveness and meat quality parameters, including blood spatter, yield, muscle characteristics, bleeding efficiency, and sensory properties of chicken meat. Behavioral and physiological indicators are comprehensively evaluated and provide information on the immediate and short-term effects of stunning on animal welfare. Attention is then turned to the legal framework for halal slaughter and compliance with Islamic dietary laws, examining existing industry standards and regulations for stunning. In summary, the examination of current practices, new technologies and regulatory considerations makes this report a valuable resource for the chicken industry seeking to optimize poultry processing practices for a sustainable and ethical future.

Keywords: animal welfare, meat quality, stunning methods, broiler chicken, poultry processing

How to Cite:

Zamani, N. A., Wong, Z. Y., Napolean, A. A., Rahman, M. M., Yaakub, N. M., Kalam, M. A., Faris, A. S., Silip, J. J., Kobun, R. & Bhuiyan, M. S. A., (2026) “Impact of Stunning Methods on Chicken Meat Quality: A Review”, Meat and Muscle Biology 10(1): 19052, 1-22. doi: https://doi.org/10.22175/mmb.19052

Rights:

© 2026 Zamani, et al. This is an open access article distributed under the CC BY license.

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Published on
2026-03-07

Peer Reviewed

Introduction

In recent years, the global poultry industry has experienced significant growth, mainly due to the increasing demand for high-quality protein. As of 2025, global chicken meat production is expected to reach 139.19 million tons, maintaining a steady growth trend with an average annual increase of 2.2% since 2013 (Uzundumlu and Dilli, 2022). The Food and Agriculture Organization (FAO) projects a 0.8% year-on-year growth, adding 1.1 million tons to reach a total of 146 million tons by the end of 2024 (FAO, 2023). Globally, poultry remains one of the most consumed sources of animal protein, with production exceeding hundreds of millions of tons each year. Looking ahead, global demand is expected to increase by 15% over the next decade (DVSM, 2023; OECD-FAO, 2024). Alongside this growth, there is growing concern over animal welfare in poultry slaughter, particularly regarding stunning techniques. As awareness of these issues grows, more emphasis is being placed on ensuring that stunning methods not only minimize animal stress and discomfort but also help to maintain the quality of the meat (Abd El-Rahim et al., 2023).

Stunning is a vital step in poultry processing, ensuring humane slaughter while directly influencing meat quality (Govindaiah et al., 2023). Stunning, in which birds are rendered unconscious before slaughter, is critical to reducing stress-induced biochemical changes that can negatively affect meat quality, including tenderness, color, and water-holding capacity. Various stunning methods are used around the world, such as electric bath stunning, controlled atmosphere stunning (CAS), and low atmospheric pressure stunning. Each method has a different impact on animal welfare and the quality of the final product (Berg, 2012; Riaz et al., 2021). At the same time, the situation is further complicated by halal slaughter practices, which must comply with Islamic dietary laws. While CAS is more commonly used in Europe and North America, where it has been shown to reduce stress-related problems such as pale, soft, and exudative meat (PSE) (Riggs et al., 2023; Shahdan and Rahman, 2014).

The effectiveness of various stunning methods has been studied in detail, with clear differences in the occurrence of blood spatter, bleeding efficiency, and muscle integrity after slaughter (Ali et al., 2007; Hayat et al., 2024). For example, electric bath stunning, one of the most used methods, was associated with higher blood spatter and poorer meat quality in regions with strict halal requirements where stunning can be restricted or avoided (et al., 2010; Hayat et al., 2023). Conversely, nations with cutting-edge stunning systems have witnessed enhancements in both animal welfare and meat quality, underscoring the necessity for upgraded practices worldwide. Through the compilation of several findings, this review identifies the need for concerted methods to address inconsistencies and fill crucial gaps in research, especially on long-term shelf life and consumer attitudes towards different stunning techniques. Despite advancements, challenges persist in optimizing stunning techniques to balance poultry welfare, meat quality, and processing efficiency. This review investigates the impact of diverse stunning approaches on stress indicators and meat quality, leveraging the latest scientific evidence to advocate for sustainable and ethical processing practices across diverse regulatory landscapes.

Overview of Stunning Methods

Electrical stunning

Electrical stunning (ES) is a method frequently used in the poultry industry to ensure animal welfare and improve meat quality before slaughter. In this procedure, an electric current is passed through the bird’s brain and body, causing unconsciousness, which helps to reduce pain and stress during slaughter. This procedure is regulated by international standards by the Humane Methods of Slaughter Act (1958), enforced by European Council Regulation, EC 1099/2009, and the guidelines of the World Organization for Animal Health, OIE (2013). However, methods of ES vary significantly from country to country in terms of voltage, frequency, and duration, which in turn affects the quality of the meat, including tenderness, color, and shelf life.

In most Islamic countries, ES is mainly used in large poultry processing plants to meet the demand of the local and international markets. Most Asian abattoirs use low-voltage stunning, typically between 50 and 200 V, as this meets halal requirements (Riaz et al., 2021; Sazili et al., 2023). However, there are concerns when lower voltages are used, as the birds may not be fully stunned, allowing them to regain consciousness before slaughter. This can have a negative impact on animal welfare and meat quality. In contrast, in countries such as the United States and the European Union, higher voltages (up to 400 volts) are generally used to ensure more effective stunning. However, this can sometimes lead to minor tissue damage or blood splashing (Goksoy et al., 1999). In addition, technological advances are paving the way for new approaches to ES. Research from China and the Netherlands has explored the use of pulse-modulated currents to optimize stunning results while minimizing the negative effects on meat texture and appearance (Riggs et al., 2023). These innovations could benefit Asia and other developing countries by allowing them to meet different market needs without compromising animal welfare standards

Pulsed modulated current, one of the more recent developments in ES methods, is used in chicken processing to improve meat quality and animal welfare. In this technique, birds are rendered unconscious before being killed through the application of pulsed direct current (DC) at specific frequencies and voltages (Huang et al., 2017; Girasole et al., 2015). For example, Siqueira et al. (2017) used a constant voltage of 70 V and a current of 100 mA to study the effects of pulsed DC shocks with frequencies of 300 Hz and 650 Hz. According to their findings, higher frequencies, especially 650 Hz, could cause unconsciousness with less stress and better meat tenderness. Another experiment by Ali et al. (2007) and Girasole et al. (2015) demonstrated that using a frequency of 750 Hz and a current of 200 mA reduced wing flapping by 35% and improved meat tenderness by 22%.

Gas stunning/CAS

Gas stunning (GS), also known as CAS, has become a more advanced and humane method in the poultry processing industry, particularly as a viable alternative to ES. This method uses controlled atmospheric systems to render the bird unconscious before slaughter, with a focus on improving animal welfare while ensuring meat quality. In this process, the birds are exposed to gases such as carbon dioxide (CO2), argon (Ar), or a combination of these gases in carefully regulated concentrations. These gases create conditions that lead to hypoxia (low oxygen levels) or hypercapnia (high carbon dioxide levels) and induce unconsciousness in a more gradual, seemingly less stressful way than other methods (Fuseini et al., 2023). CAS is increasingly being considered by the poultry industry due to the growing focus on halal compliance and animal welfare and the increasing consumer demand for high-quality poultry products (Li et al., 2022; Raj, 2004). McKeegan et al. (2007) reported that CAS systems are increasingly favored in commercial poultry plants because they offer better control over gas concentration and exposure time, leading to more consistent stunning outcomes compared to older GS systems. These systems typically employ a multi-phase process involving different gas combinations and are fully automated and monitored through computerized controls to ensure unconsciousness and maintain insensibility.

A common approach involves initially exposing the bird to 30–40% CO2 to induce unconsciousness, followed by increasing the concentration to 80–90% to maintain insensibility and minimize distress. (R et al., 2024). On the other hand, inert gases like nitrogen or argon, used at concentrations above 90%, create anoxic conditions with minimal distress but require longer exposure times and are more costly (Riggs et al., 2023; Gerritzen et al., 2013; Raj et al., 2006). Due to their large size and stress sensitivity, birds require careful handling during CAS. Ylä-Ajos et al. (2012) studied the effects of 4 CAS gas mixtures on chicken meat quality: 60% CO2 in air, 98% nitrogen, a 76% nitrogen–24% CO2 mix, and a biphasic method with sequential gas exposure. The bird stunned with nitrogen exhibited the fastest drop in muscle pH postmortem; however, after 4 h, no significant differences in final pH were observed across the treatments.

Behavioral observations are essential to assess how CAS affects animal welfare. Some studies have found that birds exposed to CAS show fewer signs of stress, such as erratic movements or vocal expressions of stress, than birds exposed to ES (Sazili et al., 2023). In addition, the duration of unconsciousness induced by CAS is often longer than with ES, ensuring a more reliable state of insensibility during the slaughter process (Benson et al., 2012). However, despite its advantages, the introduction of CAS is also associated with challenges. The high initial costs associated with installing CAS equipment and ensuring halal compliance can be a barrier for smaller poultry producers.

Mechanical stunning

Mechanical stunning (MS) method involves using a captive bolt stunner or a similar device to deliver a powerful blow to the animal’s head. This method aims to render the animal unconscious by immediately interrupting brain activity through blunt force trauma. The physical impact leads to a rapid increase in intracranial pressure and thus to immediate loss of consciousness. The correct application ensures humane treatment and minimizes stress before slaughter (Sinclair et al., 2023). Shock stunning is associated with a lower incidence of bruising and bleeding compared to ES. It ensures a uniform pH drop and optimal water-holding capacity, resulting in improved meat quality characteristics (Riggs et al., 2023). Although MS is a recognized technique for rendering chickens unconscious before slaughter, its use in commercial environments is limited due to animal welfare and practical concerns (Lambooij et al., 2007).

The impact of stunning methods on the quality of chicken meat is an important area of research, and several studies highlight the need for further investigation in key areas. Comparative studies on different stunning methods are crucial for a better understanding of their impact on animal welfare and meat quality. For example, Zulkifli et al. (2019) emphasized the importance of further investigating how the different stunning methods, ES, CAS, and MS, affect the release of stress hormones, and thus meat quality, including the occurrence of PSE meat. In addition, the long-term effects of stunning are often neglected in chicken processing studies. These long-term effects can strongly influence factors such as tenderness and shelf life. Furthermore, there is a lack of standardization of methods to evaluate the effectiveness of stunning. Three stunning techniques are shown in Table 1, each with special benefits and drawbacks that emphasize the importance they are to improving chicken handling procedures.

Table 1.

The table shows 3 methods of stunning poultry, each with its own pros and cons, which are important for improving poultry handling processes

Stunning Process Mechanism and Timing Voltage/Gas Measurement Advantages Disadvantages Citation
Electrical Stunning Passes an electric current through the brain to induce unconsciousness.
Timing: Immediate unconsciousness; milliseconds.
Voltage: 100-400 V (varies with species and weight).
Current: 1–1.5 A for poultry; higher for larger animals.
1. Fast and efficient.
2. Humane when applied correctly.
3. Suitable for high throughput.
4. Widely accepted in the industry.
1. Inconsistent results (vary with animal size, moisture, etc.).
2. Potential welfare concerns if improperly applied.
3. Equipment failure may lead to ineffective stunning.
(Hayat et al., 2024)
Gas Stunning (CAS) Exposes animals to a controlled atmosphere (usually CO2) to induce unconsciousness.
Timing: Takes several minutes (3–5 min).
Gas Concentration: Typically, 80–90% CO2 for poultry.
For pigs: 60–70% CO2 or a mixture of CO2 and inert gases.
- More humane with less stress.
- Reduced animal distress compared to electrical stunning.
- No risk of electrical burns or shock.
- Slower process, reduces throughput.
- Higher operational costs.
- Gas exposure risks for workers.
-Requires expensive equipment.
(Sindhøj et al., 2021)
Mechanical Stunning Delivers a powerful blow to the animal’s head using a captive bolt or similar device to cause a brain concussion.
Timing: Instant unconsciousness; ms.
Pressure: Typically, 10–30 joules of force delivered.
Bolt length: Varies based on animal size.
- Highly effective when done properly.
- No reliance on chemicals or electricity.
- Precise control over stunning.
- Commonly used for large animals, very rare in poultry.
- Requires skilled personnel.
- Risk of injury or ineffective stunning if not applied correctly.
- Physically demanding workers.
- Risk of insufficient stunning if not executed properly.
(Roth et al., 2007)

According to a study by Rigg et al. (2023) comparing the effects of CAS and ES on the quality of broiler meat, CAS birds presented higher post-stunning blood glucose levels and more noticeable wing lesions compared to ES birds, an indication of increased acute stress and possible handling problems. However, key meat quality traits (color, pH, 24 h drip loss) showed minimal difference between methods. Similarly, Xu et al. (2011) had explained that high-voltage, high-frequency ES can lower pH, increase glycolytic potential, and improve tenderness, but may also raise the risk of PSE meat. Moreover, Banach et al. (2024) reported that although stunning doesn’t directly affect microbial load, ES increases muscle exudation, promoting bacterial growth due to stress-induced PSE meat. In contrast, CAS minimizes stress and exudate, reducing microbial risks.

In another study, McKeeganet (2007) investigated different gas mixtures in CAS and found that a biphasic hypercapnic hyperoxygenation approach resulted in less wing breakage and bleeding than a single-phase hypercapnic anoxic mixture, indicating better results in animal welfare and meat quality. Likewise, CAS with CO2 + O2 offered notable welfare and processing advantages over an Ar + CO2 methodology.

In terms of mechanical techniques, the study showed that the broilers stunned with MS had fewer fractures and haemorrhages than those stunned with ES. The MS method helps to maintain the integrity of muscle tissue and reduce physical stress by eliminating the shackling before stunning and the cramping effects of electricity. It is very rarely used in chicken processing plants (Lambooij et al., 2007).

Overall, the compared evaluation of the 3 stunning methods shows that CAS offers clear advantages over ES and MS in terms of animal welfare and meat quality. While ES remains widely used due to its cost-effectiveness and operational efficiency, the associated animal welfare and meat quality concerns cannot be overlooked. While MS is effective in certain situations, it is not sufficiently scalable for modern chicken processing. Therefore, despite higher costs, CAS is proving to be the most humane and quality-preserving method, in line with evolving industry standards and consumer expectations.

Welfare Impacts

One of the most important aspects of ethical meat production is the welfare of the animals during the stunning process. Stunning regulations such as the Humane Methods of Slaughter Act (HMSA, 1978) in the United States and Council Regulation (EC) No. 1099/2009 in the European Union emphasize the correct application and monitoring of stunning methods to ensure animal welfare. This includes detailing how stunning should be carried out and establishing clear indicators of proper stunning.

Understanding the physiological and behavioral indicators that represent the bird’s response to the various stunning procedures is essential for compassionate treatment. These signs differ depending on the stunning procedure, e.g., ES, MS, and CAS. Behavioral signs that indicate distress include head movements, wing flapping, and vocalizations. Compared to CAS, which is associated with calmer bird behavior, ES often causes more conspicuous wing flapping (EFSA, 2020). Zulkifli et al. (2019) documented this finding by showing that 68% of ES birds showed visible signs of stress. The use of CO2-based CAS devices is supported by EU animal welfare legislation as laid down in Council Regulation (EC) No 1099/2009. These systems meet the requirements for humane killing as they are associated with less stress and fewer undesirable behaviors such as vocalizations and wing flapping (EFSA, 2017; Terlouw et al., 2008). In addition, physiological reactions such as heart rate and respiratory rate provide important information. According to da Silva-Buzanelloet al. (2018), CAS leads to more stable heart rates than ES, where heart rate peaks indicate acute stress. The duration of unconsciousness is also critical. While ES can occasionally result in a shorter period of unconsciousness, CAS can guarantee unconsciousness for more than 40 s, reducing the risk of birds regaining consciousness during slaughter (Raj, 2006).

The welfare of the animals is also influenced by environmental factors such as lighting and noise levels. Noise levels above 70 dB have been associated with elevated stress markers in birds in various processing plants (Raj, 1998). To promote rest, efforts are being made worldwide to improve facility design, minimize noise, and optimize lighting, all under the guidance of the World Organization for Animal Health (OIE, 2013) standards. Accurate modification of technical parameters is essential. The current, voltage, frequency, and duration of the ES must be tailored to the resistance and size of the bird. For example, to achieve successful ES in broilers, the EFSA (2012) recommends a minimum current of 100–200 mA per bird at frequencies below 200 Hz and duration (∼4 s) to ensure effectiveness and avoid animal suffering. In CAS systems, broilers are rendered unconscious by exposure to increasing concentrations of CO2 or inert gases such as nitrogen or argon. A progressive filling strategy with 40–50% CO2 for 60–90 s is recommended to minimize aversive reactions (EFSA, 2024). Sudden exposure to high gas concentrations can cause stress, highlighting the importance of controlled exposure.

Differences in welfare outcomes between stunning techniques such as ES water bath, CAS with CO2 or inert gases, and MS methods are often linked to both the stunning parameters and preslaughter handling. The success of stunning must be assessed using reliable animal-based indicators: immediate loss of posture, absence of rhythmic respiration, no corneal or nictitating membrane reflexes, and no response to pain stimuli (EFSA, 2020; Grandin, 2020; WOAH, 2023). The presence of any reflexes after stunning indicates ineffective stunning and constitutes a serious violation of animal welfare regulations, including the HMSA (1978) and EU Council Regulation (EC) No 1099/2009 (Raj, 2006). To ensure consistent and humane results, regular maintenance, parameter calibration, and real-time monitoring of stunning equipment are essential. Devices must be inspected routinely to confirm they deliver appropriate parameters for each bird species (EFSA, 2020). The interval between stunning and neck cutting should not exceed 15 s to prevent the bird from regaining consciousness (WOAH, 2023).

Despite these guidelines, gaps persist in understanding the cumulative welfare effects of stunning, handling, and slaughter line design under high-throughput commercial conditions. Research integrating behavioral, physiological, and neurological measures such as electroencephalography (EEG) could provide a more complete welfare profile and support refinement of best practices. Additionally, trained personnel are critical where operators must be capable of recognizing ineffective stunning and applying corrective measures. Mistakes such as insufficient current, poor electrode contact, or improper bird positioning can lead to inadequate stunning or preslaughter death (Grandin, 2020; Grandin, 2015). This is especially important in halal slaughter, where stunning must be reversible and non-lethal before exsanguination (HIDC, 2023; JAKIM, 2020).

Physiological Impact

Stress factors

The release of stress hormones in chickens serves as a key indicator for assessing the impact of stunning procedures on both animal welfare and meat quality (Zulkifli et al., 2019; Scanes, 2016). Stress-induced hormonal changes, particularly the release of corticosterone, adrenaline, and noradrenaline, play a central role in shaping postmortem muscle metabolism, thereby influencing critical meat quality traits such as tenderness and the development of Dark, Firm, and Dry (DFD) meat and leading to unfavorable traits such as PSE meat (Dadgar et al., 2012; Terlouw, 2015). Different types of stress hormones and their effects on poultry welfare and meat quality are illustrated in Figure 1.

Figure 1.
Figure 1.

Impact of stress and hormonal changes on chicken welfare and meat quality (Nawaz et al., 2021).

When broilers are subjected to handling, restraint, or stunning, the hypothalamic–pituitary–adrenal (HPA) axis is activated, increasing corticosterone levels (Kannan et al., 1997). Simultaneously, the sympathetic–adrenal–medullary system releases adrenaline and noradrenaline, which increases heart rate and muscularity and accelerates muscle glycogen depletion (Zhang et al., 2009). Glycogen is the principal substrate for postmortem lactic acid development; its depletion limits pH decline, resulting in a greater eventual pH (>6.0) and predisposing meat to a DFD condition (Chauhan et al., 2019). DFD meat, although retaining water, is darker in color, harder in texture, of lower shelf life, and lower consumer acceptability (Ismail et al., 2018; Molette et al., 2003). High corticosterone also inhibits proteolytic enzymes such as calpains and caspases, limiting tenderization and increasing toughness. Increased chronic stress may also improve oxidative damage in muscle, further affecting texture and palatability (Steinbacher et al., 2020).

Several studies have shown that preslaughter treatment, catching, restraint duration, stunning duration, equipment parameters, and environmental conditions significantly influence the levels of stress hormones (Pegan et al., 2019; Ismail et al., 2018; Zhang et al., 2019). Transport is also a powerful stressor; Gou et al. (2021) observed serum corticosterone in broilers increased from 63 μg/L baseline to 130.2 μg/L following just a 1-h road transport. On the contrary, Li et al. (2022) noted that birds from a stunned flock had lower cortisol levels than non-stunned slaughter, reflecting some mitigation of stress responses.

Zulkifli et al. (2019) observed a notable rise in plasma corticosterone after ES (50 V, 400 Hz), from 5.9 ng/mL before stunning to 14.14 ng/mL post-slaughter, indicating that normal slaughter procedures can cause acute stress as well. Cortisol, the universal biomarker, has been employed extensively to compare ES and CAS. Overall, CAS tends to produce smaller cortisol spikes, whereas ES often induces a more abrupt and intense stress response due to its immediate action (Raj, 1998; Zulkifli et al., 2019). Zhang et al. (2009) and Bedanova et al. (2007) also recorded higher plasma corticosterone and glucose levels in ES birds as compared to CAS-treated birds.

Gas composition in CAS also impacts stress level. Ali et al. (2007) reported that biphasic CO2-based CAS reduced corticosterone levels by up to 40% compared with single-phase systems. Likewise, Pinto et al. (2016) reported that ES broilers showed significantly greater blood glucose (337.65 mg/dL) and lactate (7.8 mmol/L) than those stunned with CO2 (315.7 mg/dL; 5.4 mmol/L) or control birds (305.95 mg/dL; 5.4 mmol/L), indicating greater physiological stress in the ES group.

Considered as a whole, the data show that all stunning methods do induce some degree of acute stress, but with varying magnitude and physiological impact. CAS, particularly in optimized biphasic use, tends to lower the endocrine stress reaction, with benefits to welfare and meat quality. ES, while favored for economy in use, may elevate the level of stress hormones to a greater extent, resulting in greater PSE meat and lower tenderness. MS, though less studied in hormonal terms, may offer welfare advantages by avoiding pre-stun shackling, but remains limited in commercial application.

Blood splash

Blood splashes, which are characterized by the presence of visible blood in muscle tissue, significantly impair both the aesthetic and sensory quality of chicken meat (Kadim et al., 2020). The occurrence of blood spatter is largely influenced by the effectiveness of stunning techniques, which differ in their ability to reduce stress and improve blood drainage (Sazili et al., 2023; Aghwan et al., 2016). Commonly used stunning methods include electric water bath stunning, GS, and CAS, with each method having its own impact on meat quality. In many countries, stunning practices are guided by halal requirements, with low-voltage ES often preferred (Hayat et al., 2024). However, studies show that inadequate stunning can lead to incomplete bleeding, increasing the likelihood of blood spatter, which has a negative impact on the appearance and texture of the meat (Ali et al., 2007). Comparisons between ES and non-ES have shown that stunning generally improves blood flow but requires precise adjustment of voltage and duration to prevent muscle bleeding (Aghwan et al., 2016). CAS is used worldwide to reduce stress and improve carcass quality by minimizing capillary rupture through gradual unconsciousness (Huang et al., 2017). In contrast, non-stunning and some electrical procedures can cause severe convulsions that increase vascular pressure and capillary damage (McKeegan et al., 2007; Riggs et al., 2023). ES can have different effects depending on factors such as voltage, frequency, and bird resistance (Riggs et al., 2023). However, it still results in significantly higher haemorrhagic scores in both breast and thigh muscles compared to MS, as shown in Figure 2A. In some Muslim-majority countries, acceptance is limited due to religious guidelines (Ishak et al., 2023).

Figure 2.
Figure 2.

Effects of different stunning and killing methods on haemorrhagic scores and bleeding efficiency in broiler chickens. (A) Haemorrhagic scores of breast and thigh muscles in broilers subjected to electrical (whole-body, shackled) and mechanical (captive-bolt, cone) stunning methods. Source: Raj et al. (1997). a–cComparison of haemorrhagic score between electrical and mechanical stunnings within the same score of muscle (breast or thigh) at P < 0.05. source: Alam et al., 2024. (B) Weight loss due to bleeding (%) following gas stunning, gas killing, electrical stunning, and electrical killing procedures. Adapted from Nicolau et al. (2015). Means in a bar of weight loss due to bleeding (%) with different letters (a–c) among different stunning methods differ significantly (P < 0.05) from each other.

Studies in Europe show that CAS significantly reduces the incidence of blood spatter compared to water bath stunning, with rates falling from 18% to 5% (Riggs et al., 2023; Raj, 2006). The percentage of blood loss (by weight) during slaughter under 4 different stunning/killing methods is shown in Figure 2B. Gas killing resulted in the highest blood loss, followed by GS, suggesting better vascular relaxation and cardiac activity that promote more complete exsanguination. In contrast, electrical killing resulted in the lowest bleeding percentage, possibly due to early cardiac arrest, which may restrict blood flow during bleeding and thereby compromise meat hygiene and shelf life (Nicolau et al., 2015).

Briefly, ES and CAS both have their own strengths, but GS is less blood splashing and yields more carcass quality, which renders it preferable for humane poultry slaughtering. Best practice in bleeding ideally within 30 s after stunning is essential to reduce blood splashes and product quality (Sazili et al., 2023). Enhancing meat quality requires understanding the interdependence of stunning efficacy, bleeding technique, and operator skill, supported by calibrated equipment and scientifically validated protocols.

Muscle contraction

The quality of chicken meat is highly influenced by stunning methods at the time of slaughter, and among the key issues is the occurrence of PSE meat. This condition is directly linked with stress and muscle contractions at stunning, and one must therefore be aware of the physiological responses involved (Prioriello et al., 2020). Stunning-induced stress leads to the release of stress hormones such as cortisol, leading to depletion of muscle glycogen and postmortem pH changes. Rapid pH decline with reduced water-holding capacity is a feature of PSE meat (Huang et al., 2014).

ES induces a well-characterized sequence of muscle contractions, tonic spasms, followed by clonic spasms, ending in flaccidity driven by massive Ca2+ release and ATP depletion, which accelerate rigor mortis. High-voltage ES increases the incidence of PSE meat, as seen in Asia, whereas EAS reduces muscle damage by minimizing physical handling (Linares et al., 2007). GS using CO2 or inert gases produces less intense contractions and lower stress indicators (corticosterone, protease activity, sarcoplasmic Ca2+). CO2 stunning, on the other hand, may activate glycolysis, resulting in faster pH decline and a greater risk of PSE-like characteristics. Inert gases such as argon or nitrogen reduce stress even more and preserve myofibrillar integrity to a greater extent, but must be precisely controlled to produce rapid unconsciousness (Govindaiah et al., 2023). MS provides immediate insensibility with minimal contractions, but is impractical on a large commercial poultry meat processing scale. Ultimately, the nature of the stunning method employed determines patterns of contraction, pH fall rate, and preservation of meat quality.

In addition to stunning techniques, factors such as bird genetics and preslaughter handling play significant roles in the development of PSE meat. Fast-growing broilers are particularly vulnerable to PSE due to their metabolic characteristics (Weng et al., 2012). Moreover, slow-growing broilers, on the other hand, have a more oxidative muscle profile with a greater proportion of type I and IIA fibers, resulting in slower glycolysis and a more gradual pH drop after postmortem. This metabolic form is often less susceptible to PSE and helps retain protein structure, which improves the meat’s color, texture, and water-holding ability while slowing postmortem alterations (Ismail et al., 2017).

Overall, the method of stunning affects the pattern, intensity, and duration of muscle contraction, which has an impact on postmortem biochemical changes, rate of pH fall, and final meat quality traits such as color, water-holding capacity, and tenderness.

Bleeding efficiency

Efficient breeding in chicken processing is crucial for ensuring high meat quality and adhering to humane treatment standards. Proper bleeding helps avoid blood splashes, a defect that negatively affects the visual appeal and quality of the meat, while also improving the color and flavor (Jackson, 2024). Research highlights that the time gap between stunning and bleeding plays a significant role delay can cause increased stress in birds, leading to worsened rigor mortis, which in turn reduces tenderness and overall quality (Abeyesinghe et al., 2007).

The amount of blood that remains in the muscle tissue is directly influenced by the degree of bleeding, and this in turn affects the protein structure and oxidative reactions of the chicken meat. Darker meat is caused by a large amount of blood residue in the muscle tissue due to insufficient bleeding (Hafiz et al., 2015; Hakim et al., 2020). Proper bleeding promotes the removal of pigments that carry oxygen and gives the chicken meat a lighter, more uniform color (Qamar, 2019). Ikusika et al. (2020) found that inadequate bleeding in broilers resulted in higher shear force values, indicating tougher meat. This was attributed to disturbed postmortem processes such as pH drop and reduced proteolytic enzyme activity. The study also showed a strong positive correlation between stunning methods and bleeding efficiency. Nevertheless, the residual blood provides the bacteria with nutrients, increasing spoilage, affecting texture, and shortening shelf life.

Various stunning methods, such as ES water-bathing and CAS, have been studied for their effect on bleeding efficiency and meat quality. CAS, for example, generally results in less blood loss compared to ES, which can affect meat color but helps maintain tenderness (Raj, 2004). A study from Shukry et al. (2021) found that optimizing ES voltages between 50 and 63 volts AC significantly improves carcass appearance and reduces defects in chickens, consistent with international findings on poultry stunning. This balance ensures effective stunning while maintaining high meat quality and animal welfare standards.

The best practices for bleeding emphasize severing the neck immediately after stunning, ideally within 10 to 15 s, to ensure maximum blood drainage and minimize the amount of residual blood (EFSA, 2020). In the United States, following these protocols results in up to 90% blood removal efficiency, outperforming regions with less strict regulations (Nielsen et al., 2019). The Asian poultry industry has seen improvements in yield and quality by implementing automated grading, carcass, and cutting systems, in line with global standards (Nyalala et al., 2021). Ongoing efforts to refine bleeding protocols include advancements in processing equipment and lines designed to reduce delays and improve efficiency. The integration of humane practices, such as minimizing preslaughter stress, further ensures ethical treatment and superior meat quality (Njoga et al., 2023). As consumer demand for high-quality meat continues to rise, the industry needs to adhere to these optimized protocols, ensuring both competitiveness in the market and the welfare of the animals.

The Effect of Stunning on Meat Quality

Insufficient bleeding due to ineffective stunning leads to blood clots and stains in the meat, which affects the quality and appearance of the meat. Stunning for too long with excessive tension or duration can lead to deterioration of the product as it damages the blood vessels and causes bruising or bleeding in the muscle tissue during processing (Figure 3). The animal is stressed by incomplete stunning, resulting in impaired muscle pH control and the development of PSE meat, which has a shorter shelf life and significant moisture loss (da Silva-Buzanello et al., 2018). Muscle glycogen stores are depleted by the prolonged stress before stunning, resulting in DFD meat that is sticky to the touch and not very appetizing to the consumer (Cappellozza et al., 2022).

Figure 3.
Figure 3.

Stunning methods in the chicken processing plant. The figure illustrates the effects of different stunning methods on broiler carcasses (A) haemorrhages and discoloration observed in breast muscle, (B–D) petechial haemorrhages and blood spots in the pectoral region, (E) muscle tears and tissue damage, (F) wing haemorrhage and visible trauma, (G) subcutaneous haemorrhage in the wing area and (H) overall carcass appearance post-processing, showing variability in quality and defects. (Source: Personal communication; collected from the processing plant, Sabah, Malaysia).

Improper handling during transportation or delays in stunning can increase stress and lead to inconsistent meat quality throughout the batch. The quality of the meat and the welfare of the animals are jeopardized by equipment failures, such as defective stunning equipment, which leads to fluctuations in stunning efficiency (Hayat et al., 2023). To ensure efficient and compassionate stunning, stunning equipment must be regularly calibrated and maintained (Council Regulation [EC] No 1099/2009; OIE, 2013). To avoid over- or understunning, staff must be adequately trained in the application of voltage and duration for each species. The likelihood of DFD or PSE meat is reduced if the animals are handled gently before stunning and their stress levels are kept to a minimum. To maximize meat quality and ensure ethical practices, efficient stunning techniques, proper animal handling, and regular inspection of equipment are essential.

Figure 3 illustrates that improper or ineffective stunning procedures contribute significantly to carcass defects such as visible bruising and subcutaneous haemorrhage, suggesting that improper stunning or rough handling can lead to capillary rupture and vascular damage (Riggs et al., 2023; Hayat et al., 2024). Haemostasis on several carcasses and active bleeding on breast fillets and wing tips indicate inadequate or delayed bleeding, which impairs bleeding efficiency and increases residual blood content in the meat (Bourbab et al., 2012; Nakyinsige et al., 2014). According to Huang et al. (2014), the percentage of visible wing damage was significantly higher in broiler carcasses stunned using CAS at 3.6%, compared to 2.2% observed in those subjected to ES (P < 0.0001). This suggests that CAS may increase the risk of physical damage to carcasses during processing. These observations underline the crucial role of appropriate stunning procedures in minimizing physical stress and ensuring animal welfare. Stunning methods impact various biochemical and physical processes in the muscles post-slaughter, influencing the final meat attributes. This review focuses on how stunning affects key meat quality parameters such as pH, color, water-holding capacity, tenderness, lipid oxidation, and sensory qualities. The quality issues associated with stunning chicken processing plants are explained sequentially.

pH

An important quality factor that is influenced by stunning techniques is the pH value of the meat, as different stunning methods can alter muscle metabolism, stress responses, and the rate of postmortem acidification. Stunning affects both the final pH (measured at the end of rigor mortis) and the initial pH (immediately after slaughter), which is shown in Figure 4. The figure demonstrates how stunning and preslaughter stress affect the decrease in pH of the meat after slaughter. Under normal conditions, the pH gradually decreases from 7.0 to a final value of 5.5–5.8 within 6 h (Obanor, 2002; Gardzielewska et al., 2003). In PSE meat, excessive stress leads to a rapid drop in pH below 5.4 within the first hour, resulting in poor meat quality. DFD meat, on the other hand, is the result of prolonged stress leading to a slower drop in pH, which remains above pH 6.2 due to depleted glycogen reserves (Adzitey et al., 2011). These differences emphasize the importance of proper handling to maintain meat quality (Santos et al., 2019). The mechanism behind the pH changes in meat is primarily driven by postmortem metabolic processes. After slaughter, muscle tissue is no longer supplied with oxygen, forcing a transition from aerobic to anaerobic metabolism. This transition leads to the accumulation of lactic acid through glycolysis and the release of hydrogen ions (H+) from ATP hydrolysis. Together, these factors cause a gradual drop in muscle pH (Schreurs et al., 2000; England et al., 2014). The initial pH of ES or MS can stimulate the muscles, which accelerates the breakdown of glycogen and the formation of lactic acid. This rapid acidification could cause the initial pH to drop (Riggs et al., 2023; Huang et al., 2014). In addition, glycogen stores may be depleted before slaughter by stressful stunning techniques (such as poorly performed ES), increasing the final pH (>5.8) (Schreurs, 2000; Savenije et al., 2002; da Silva-Buzanello et al., 2018).

Figure 4.
Figure 4.

Effect of time post-mortem on pH for several meat quality types. Post-mortem pH decline patterns in chicken meat categorized by quality types: DFD (dark, firm, dry) meat shows a slow pH decline, normal meat shows a moderate pH decline, while PSE (pale, soft, exudative) meat exhibits a rapid pH decline. pH was measured at intervals up to 15 minutes post-slaughter and at 24 h. a–c Comparison of meat pH among DFD, normal, and PSE meats within the same time point at P ≤ 0.01. The error bar indicates standard deviation. Data were retrieved from Gardzielewska et al. (2003).

DFD meat is undesirable as it has a shorter shelf life and is perceived negatively by consumers (Jiang et al., 2017; Huang et al., 2017). DFD is characterized by its dark, firm, and dry texture, which results from physiological stress and exhaustion in animals before slaughter, leading to high pH levels due to insufficient glycogen reserves. This stress causes microstructural changes like sarcomere shortening and protein degradation, which negatively impact the meat’s texture and water-holding capacity. Additionally, DFD meat exhibits amino acids, organic acids, and nucleotides that alter metabolite profiles, contributing to its undesirable characteristics (Wang et al., 2020). Studies have shown that CAS, especially with CO2, minimizes stress and provides optimal pH levels that are conducive to meat quality. Although less common than PSE meat, DFD meat still occurs in broiler chickens (Grandin, 2020). Prevalence varies depending on handling and processing conditions, with studies typically reporting a range of 0.5% to 3% in commercially processed broilers. Petracci et al. (2015), for example, observed DFD-like characteristics in approximately 1–2% of chicken carcasses. Recent evidence suggests that the incidence of DFD-like meat in chicken can drop to less than 1% under optimal handling and transportation conditions (Langer et al., 2010). These figures underline the importance of minimizing preslaughter stress to reduce the incidence of DFD meat and maintain meat quality.

According to available evidence, CAS, especially using inert gases, is most effective in minimizing stress reactions and maintaining the optimal pH range, thereby reducing PSE meat occurrence and improving tenderness. ES, especially high voltage, causes a rapid pH drop, greater muscle contraction, and higher stress markers. Low atmospheric pressure stunning (LAPS) and head-only ES yield equivalent meat quality outcomes, even though their performance is greatly dependent on precise control of such factors as voltage, frequency, and exposure time.

Color

Stunning mainly affects myoglobin chemistry and muscle oxygenation, which influences meat color, a primary determinant of consumer acceptability. The values L* (lightness), a* (redness), and b* (yellowing) are used to quantitatively assess the color. The color of the meat is usually lighter and more enticing when stunning techniques are used to reduce tension and promote adequate bleeding (Figure 5). Postmortem pH decline is a key determinant of meat quality, influencing water-holding capacity, color, and tenderness. The rate and extent of this decline are strongly affected by preslaughter stress and stunning method.

Figure 5.
Figure 5.

This figure illustrates the impact of various stunning methods, such as mechanical, electrical, CO2 gas, argon gas, and non-stunning, on the color attributes of broiler breast meat. The color parameters measured include lightness (L*), redness (a*), and yellowness (b*). Values are presented as means. Means in a line of respective meat color with different letters (a,b) among different stunning methods differ significantly (P < 0.05) from each other. The error bar indicates standard deviation. Data were retrieved from Alam et al. (2024).

ES, when properly calibrated, produces consistent color profiles by enhancing the rate of bleeding (Linares et al., 2007). GS, particularly using inert gases like argon, reduces preslaughter stress and oxidative reactions of myoglobin, preserving redness (a*) (Xu et al., 2018; McKeegan et al., 2007; Li et al., 2022). Argon stunning has also been shown to preserve color quality longer than CO2 stunning, which is often accompanied by higher lightness (L*) but lower redness (a*). For instance, Gerritzen et al. (2013) reported that birds slowly exposed to 10–30% CO2 produced lighter, less red meat than ES birds. Similarly, Xu et al. (2018) found that GS in 40% (G40%) and 79% (G79%) CO2 increased L* at 1- and 9-d postmortem (P = 0.03, P < 0.01), while decreasing a* and overall color quality. Higher percentages of CO2 (G79%) led to the poorest color stability during storage at 4°C, which demonstrates that prolonged exposure to CO2 exacerbates discoloration.

All these color changes are directly linked with postmortem pH decline. Lightness (L*) is negatively correlated with pH in poultry meat; reduced pH reduces water-holding capacity, allowing more reflection of light (Allen et al., 1998; Fletcher et al., 2000). The more rapid pH decline observed in ES aligns with increased muscle contraction and ATP consumption, which accelerate anaerobic glycolysis. In contrast, CAS’s slower decline suggests reduced metabolic disturbance. Post-stun CAS-created increases in L* can be due to elevated circulating glucose levels that activate glycolysis, reduce pH, and create lighter-colored meat (Fletcher et al., 2000). Kang and Sams (1999) also reported that 40–60% CO2 stunning resulted in L* being greater between 1.25 and 24 h postmortem, while Battula et al. (2008) reported that vacuum-stunned birds were lower in L* when compared with ES-treated birds at 0.75 and 4 h postmortem.

Religious slaughter without stunning (e.g., Halal) is another area of interest. Salwani et al. (2016) noted that birds that were not stunned had higher redness (a*) than those subjected to 40% CO2 GS, showing that stun-to-kill procedures can reduce muscle pigmentation. On the other hand, poor MS may cause bruising or imperfect bleeding, producing darker meat with reduced lightness and redness. Overall, MS produces the darkest meat (lowest L* and a* values), ES significantly improves color through better bleeding, and GS outcomes are gas dependent. Argon GS produces the optimal color and water retention, indicating reduced oxidative stress and higher-quality meat, whereas CO2 stunning has a proclivity to improve lightness but reduce redness (Alam et al., 2024). Overall, GS methods generally maintain a more stable ultimate pH compared to ES, indicating lower preslaughter stress and better preservation of muscle glycogen reserves

Water-holding capacity

Water-holding capacity (WHC) is the ability of the meat to retain its inherent water during storage, processing, and cooking conditions and is a key predictor of juiciness, tenderness, and yield. Stunning practices significantly affect WHC by altering the integrity of muscle protein, sarcomere structure, and cell membrane permeability. Drip loss, thawing loss, and cooking loss are the most employed indices for WHC, with larger values generally suggesting poorer WHC (Warner, 2023). Low WHC not only reduces consumer acceptability but also leads to increased fluid loss during storage, thawing, and cooking.

As Table 2 shows, ES has lower drip loss (2.58–4.68 %) compared to other processes and a cook loss of 20.09–27.1%. No stunning has the same drip loss range (2.55–4.11%) but slightly higher cook loss (27.12–29.48%). CAS has the highest drip loss (4.84–9.55%) but the lowest cook loss (13.81–21.72%). Thawing loss measurements are less commonly reported by studies, and therefore, comparison is not straightforward. Sirri et al. (2017) reported that high current flows (150 mA/bird) as per EU recommendations resulted in lower drip loss compared to low current flows (90 mA/bird), showing a beneficial impact on WHC. Furthermore, low-voltage stunning (15 V) and high-voltage stunning (100 V) both showed better WHC compared to mid-voltage stunning (50 V) and no stunning, with lower drip loss and pressing loss (Huang et al., 2017).

Table 2.

The table represents the comparison of drip loss, cooking loss, and thawing loss (%) (mean ± standard deviation) among different stunning methods in chicken meat processing

Stunning Method Drip Loss (%) Cooking Loss (%) Thawing Loss (%) Reference
Electric Stunning 2.58 ± 0.11 27.1 ± 2.1 41.2 ± 2.9 Huang et al., 2017
3.21±1.12 26.34 ± 1.26 Not reported Li et al., 2022
4.68 ± 0.66 20.09 ± 0.06 Not reported Salwani et al., 2016
No Stunning 2.55 ± 0.15 27.12 ± 1.26 37.50 ± 1.70 Huang et al., 2014
4.11 ± 1.11 29.48 ± 1.38 Not reported Li et al., 2022
Controlled Atmosphere Stunning (CAS) 4.84 ± 0.80 13.81 ± 1.06 Not reported Riggs et al., 2023; Alam et al., 2024
9.55 ± 0.64 21.72 ± 0.07 Not reported Salwani et al., 2016

Sudden postmortem pH drop in some ES applications leads to protein denaturation and sarcomere shortening, both of which decrease WHC and render meat susceptible to PSE characteristics (Cam et al., 2021). The phenomenon is due to hyperstimulation of muscle metabolism, which results in higher glycolysis and heat production. Denaturation of protein and disruption of fiber structure reduce the binding sites for water, as reported by Bowker et al. (2015). To the same effect, myopathies that disrupt muscle fiber structure further weaken WHC through a reduction in protein-water interactions.

On the other hand, GS using nitrogen tends to have fewer drip and cooking losses, signifying higher WHC. This is likely due to reduced oxidative stress and enhanced cell protein maintenance because hypoxia caused by nitrogen lowers levels of ROS production and maintains cell membrane stability (Barbut, 2024; Song et al., 2023). In general, while ES can yield the same WHC when it is competitive under standardized conditions, particularly at higher currents and specific frequencies, tends to improve the WHC of chicken meat. GS, especially with nitrogen, tends to better maintain protein function and WHC by avoiding oxidative and structural damage. No stunning results in the poorest WHC outcomes.

Tenderness

Tenderness is one of the most important sensory properties of meat and is strongly influenced by stunning due to its effects on muscle fiber integrity and enzymatic activity. Razor blades are often used in combination with the Warner-Bratzler shear force method to assess chicken meat tenderness (Cavitt et al., 2005). Less stressful stunning methods, such as CAS, generally result in lower shear force readings, indicating more tender meat (Alam et al., 2024; Huff-Lonergan et al., 2010). Muscle fiber integrity is a critical factor, as mechanical shocks can damage muscle fibers, resulting in inconsistent pain. Improper ES can also lead to over-contraction, which impairs tenderness (Contreras and Beraquet, 2001; Papinaho et al., 1995). Another component is proteolysis, where stunning affects the activation of proteolytic enzymes called calpains, which are essential for postmortem tenderness (Zhao et al., 2018; Lee et al., 2008). It has been suggested that CAS is associated with optimal proteolytic activity (Kaur et al., 2021)

ES is a widespread procedure in the poultry industry; however, it may enhance preslaughter stress, which could have adverse effects on meat tenderness. Additional voltage use (e.g., 80 V) was reported to reduce tenderness significantly compared with non-stunned controls (Xu et al., 2025). In contrast, GS normally show the lower shear force values, representing greater tenderness than non-stunned slaughter chickens (Salwani et al., 2016). When directly compared, CAS produces more tender meat than ES, primarily because it can reduce preslaughter stress (Salwani et al., 2016; da Silva-Buzanello et al., 2018). Nevertheless, ES is still a workable alternative when optimized appropriately with proper attention toward minimizing stress and preventing tissue damage.

Lipid oxidation

The nutritional value, shelf life, and flavor are impaired by the oxidation of lipids. The oxidative stability of lipids in meat is affected by stunning techniques. By increasing oxidative stress, stressful stunning procedures promote lipid oxidation, ultimately leading to poor taste and rancidity (Zhang et al., 2009). Stressful ES increases malondialdehyde (MDA) levels, a marker of lipid oxidation insight important new information about how stunning methods affect meat quality, especially in relation to lipid oxidation (Huang et al., 2017). The findings demonstrated that oxidative stress in muscle tissues was significantly increased by severe electrical shock, which resulted in a noticeable rise in MDA levels (Huang et al., 2014).

According to Hayat et al. (2024), ES significantly influenced lipid oxidation in broiler breast meat. The highest MDA content (2.84 ± 0.11 mg/kg) was recorded at 30 V after 7 d of ageing. In contrast, birds stunned at 10.5 V showed lower MDA levels (2.09 ± 0.08 mg/kg). This indicates that higher voltage stunning increases lipid peroxidation and oxidative stress.

In contrast, CAS, particularly using CO2, appears to better preserve lipid stability by reducing oxygen exposure in muscle tissues and lowering oxidative stress. The study by Xu et al. (2011) highlights the impact of different CAS methods on meat lipid oxidation. It demonstrates that CO2 stunning significantly reduces lipid oxidation compared to ES, likely due to reduced oxygen exposure in muscle tissues. The MDA levels (μmol/100g) in Pectoralis major (breast) and Musculus iliotibularis (thigh) muscles of broiler chickens subjected to different stunning methods are shown in Figure 6. As shown in the figure, ES at 50V induced the highest oxidative stress, particularly in breast muscle, while higher voltage (65V) or CAS (especially G60%) resulted in lower MDA levels, suggesting these may be more favorable for meat oxidative stability.

Figure 6.
Figure 6.

Malondialdehyde (MDA) levels (μmol/100g) in Pectoralis major (breast) and Musculus iliotibularis (thigh) muscles of broiler chickens subjected to different stunning methods. Treatments include control (no stunning), gas stunning with 40% CO2 (G40%) and 60% CO2 (G60%), and electrical stunning at 35 V (E35 V), 50 V (E50 V), and 65 V (E65 V). MDA is a biomarker of lipid peroxidation and oxidative stress. Means in a bar of pectoralis major muscles with different letters (a,b) among different stunning methods differ significantly (P < 0.05) from each other. The error bar indicates standard error. (Source: Xu et al., 2011).

The effects of different CO2 concentrations on lipid peroxidation in broiler muscle were investigated in a study by Xu et al. (2018). They found that lower levels of reactive thiobarbituric acid substances (TBARS), a marker for lipid oxidation, were measured in broilers stunned with 79% CO2 than in those stunned with 40% CO2. Consequently, the lipid stability of chicken meat during storage can be improved by increasing the CO2 concentration during CAS. In contrast to ES, CAS reduces postmortem oxygen exposure and stress, thereby reducing lipid oxidation. The use of CO2 and inert gases to maintain lipid stability has significant advantages (Xu et al., 2011).

Overall, CAS, especially with higher CO2 concentrations or inert gases, offers clear advantages in maintaining lipid stability compared to ES. Given the limited research on this topic, further studies are needed to better understand how different stunning methods influence lipid oxidation. Investigating these effects could provide valuable insights into optimizing chicken processing techniques to improve shelf life and consumer acceptance.

Sensory quality

The most important sensory characteristics for chicken meat are usually flavor and juiciness, followed by texture. Investigating the interaction between these characteristics and stunning procedures could help to clarify their impact on the overall meat quality for consumer satisfaction. The flavor of chicken meat is influenced by various compounds like aldehydes, ketones, alcohols, acids, esters, hydrocarbons, furans, and sulfur compounds. These are the products of Maillard reactions, lipid oxidation, and other biochemistry (Xu et al., 2024). The stress caused by stunning can lead to the oxidation of proteins and lipids, which can result in poor flavor. Favorable flavor characteristics have been associated with CAS (Cam et al., 2021). Juiciness perception is directly positively influenced by WHC (Warner, 2023). A higher WHC typically results in improved sensory attributes, including increased tenderness and juiciness, which are key determinants of consumer satisfaction (Petracci et al., 2017; Petracci and Cavani, 2011). Juiciness is enhanced by stunning methods that reduce protein denaturation, such as CAS, which helps maintain moisture content, which is critical for a juicy eating experience (da Silva-Buzanello et al., 2018; Riggs et al., 2023). Although intramuscular fat (IMF) can contribute to the juiciness of chicken, its influence is minimal as muscles naturally contain very little fat. Therefore, it is believed that intramuscular fat is not the most important factor in the juiciness of chicken meat. However, the specific role of the IMF in chicken meat juiciness is debated. Some studies suggest that chicken breast meat, which is lean with low IMF content, tends to be less juicy and flavorful (Sun et al., 2019). Another important aspect of chicken meat quality is texture, especially softness. The measurement of shear force corresponds well with the consumer’s assessment of tenderness.

More uniform muscle texture can be ensured through the correct application of CAS or ES. However, tenderness is often secondary to flavor and juiciness, especially in chicken meat, which is generally more tender than red meat. In addition, only a limited number of studies have evaluated the methods for assessing meat tenderness. According to Xiong et al. (2006), a significant negative correlation (r = −0.76) was found between sensory tenderness and the Warner-Bratzler & razor blade shear methods. Similarly, Qiao et al. (2001) demonstrated a significant correlation between Warner-Bratzler shear scores and sensory scores. They also found that lighter-colored fillets with higher pH were generally more tender, a result that was confirmed by both sensory ratings and reduced shear force. Both ES and LAPS systems can be used without detrimental effects on consumer acceptability of chicken breast fillets. However, meat from birds stunned with LAPS and deboned at 4 h postmortem had higher overall acceptability ratings compared to other treatments (Schilling et al., 2012)

Shelf life extension

The longer shelf life has been attributed to a decrease in microbial growth and lipid oxidation, 2 processes that hasten spoiling. It produced meat that stayed fresher for longer, probably because it was less stressful and had the ability to lower postmortem metabolic activity (Nychas et al., 2008). After undergoing ES, the shelf life was found to be 7 d, which is consistent with normal manufacturing settings (Novoa et al., 2019; Small et al., 2012). However, meat treated with inert CAS had a longer shelf life of 10–12 d, which was an improvement of 3–5 d over ES (Jessup et al., 2025). The meat’s freshness, flavor, and safety are preserved for extended periods of time due to the stunning process’s decreased oxygen exposure and stress.

Both ES and CAS methods could be employed efficiently in poultry processing with practically no difference in terms of consumer acceptance. Nevertheless, benefits through reduction of stress and enhancement of some of the meat quality parameters to enhance shelf life could be found with GS. Vacuum packaging and modified atmosphere packaging under optimal storage conditions can provide a longer shelf life of chicken meat. In addition to providing consumers with higher-quality items, this longer shelf life helps producers financially by lowering waste and spoilage.

Economic Loss

Effective stunning practices are critical to ensuring meat quality and reducing economic losses in large-scale poultry operations, which can exceed $500 million to $1 billion annually (Kikusato and Toyomizu, 2023; Lukashenko et al., 2021). In poultry meat processing, stunning-related losses are primarily due to inefficiency and poor quality (Table 3). The poultry industry has seen a rise in high-speed processing lines and automated procedures to meet the growing demand for poultry products (Barbut and Leishman, 2022). Stunning is a crucial step, as it renders birds unconscious before slaughter, which is not only a humane practice but also affects meat quality characteristics such as texture, color, and water-holding capacity (Barbut and Leishman, 2022).

Table 3.

Economic loss categories and their impact on costs in chicken meat processing due to stunning inefficiencies

Category Cause of Economic Loss Impact on Cost Estimated Loss (per 1,000 birds) ($) Effect Citation
Bruising and Hematomas Improper stunning or handling Downgraded meat quality, reduced market value 50–100 Affects breast fillets, thighs, and wings; increases trimming costs. (Petracci et al., 2010; Petracci et al., 2007)
Blood Splash (Petechial Haemorrhages) Inefficient electrical stunning Reject or downgrade of meat 70–120 Visible defects lead to rejection of premium meat cuts. (Ali et al., 2007; Grandin, 2020)
Broken Bones Over stunning or stress-induced fractures Reduced meat yields due to trimming 40–80 Wing and leg injuries significantly impact product quality and weight. (Kannan et al., 1997; Riggs et at., 2023)
Mortality Before Slaughter Incorrect stunning settings Complete loss of birds 200–300 Birds dead before slaughter cannot be processed for sale. (Petracci et al., 2005; Shahdan & Rahman, 2014)
Increased Processing Time Poor stunning leading to inefficiency Labor and operational delays 30–60 Slower processing reduces productivity and increases operational expenses. (Hayat et al., 2024; Kumar et al., 2022)
Consumer Rejection Visible quality defects Reduced demand, loss of brand reputation 100–200 Long-term market impact due to negative consumer perception. (Kuttappan et al., 2012; Melovic et al., 2020)
Halal Market Losses Non-compliance with Islamic standards Loss of access to specific markets 150–300 Non-compliance restricts sales to high-value halal markets. (Prayuda et al.,2023)

Ineffective stunning can lead to downgrades, rejections, bruising, bleeding issues, and the production of PSE meat, thereby reducing the market value of the products (Bollido, 2020). Improving stunning procedures requires a comprehensive understanding of the physiological effects of different stunning methods on bird welfare and meat quality (Choi et al., 2023). The welfare of chickens throughout the stunning process is essential for ethical and practical reasons, as the effectiveness of stunning directly impacts the level of stress and pain experienced by the birds, which in turn affects meat quality (Choi et al., 2023). Proper stunning results in quick and painless loss of consciousness, reducing stress and pain during slaughter, while ineffective stunning can negatively impact meat quality through pain, stress, and physical trauma.

Future Innovative Technologies

Poultry stunning is being driven by the introduction of new technologies to improve both animal welfare and meat quality. One such innovation is EEG-based stunning, which monitors brain activity to ensure the animal is rendered unconscious quickly and effectively. This approach allows for real-time adjustment of stunning parameters and minimizes pain and stress during the process (Kumar et al., 2022). Another promising technique is ES of the head only, which, unlike whole-body ES, focuses only on the brain and may cause less discomfort (Lines et al., 2011). Ongoing research is fine-tuning these methods, especially for different poultry species.

Inert GS, which uses gases such as nitrogen or argon, is becoming increasingly important as an alternative to conventional ES. Studies suggest that this method induces unconsciousness without the physical trauma that occurs with other techniques (Rucinque et al., 2024). Similarly, nonpenetrating captive bolt stunning, where the head is struck by a shock, is being explored as it can minimize tissue damage while still providing effective stunning (Raj and Tserveni-Gousi, 2000; Raj and Johnson, 1997).

The integration of robotics and automation into poultry stunning systems is increasingly being used to improve process consistency and reduce the need for human intervention. This automation helps to create a more controlled environment that minimizes stress for the animals and leads to better animal welfare outcomes (Daley et al., 1993). In addition, advances in artificial intelligence and multi-sensory monitoring technologies offer new opportunities for real-time data analysis, allowing operators to make dynamic adjustments to stunning parameters. This continuous adjustment could help reduce animal stress and improve meat quality (Priya et al., 2022). In these cases, artificial intelligence-based solutions have the potential to improve the accuracy and consistency of stunning, reduce the possibility of incorrect stunning, and ensure the best possible outcomes in terms of welfare and quality. In addition, automation could reduce human error and streamline procedures.

Conclusion

In summary, the poultry processing sector is crucial to meeting the increasing global demand for high-quality poultry products. Stunning is a crucial step in poultry production and has a significant impact on the quality of the meat and the welfare of the animals. This review highlights the importance of the different stunning methods and examines how they affect stress levels, physiological responses, behavioral markers, and meat quality, such as blood spatter, muscle characteristics, and sensory qualities. It also discusses the legal aspects, such as compliance with halal slaughter regulations, which emphasize the need for moral and ecological methods. The findings on the effectiveness of stunning, the efficiency of bleeding, and the impact on animal welfare provide a good starting point for improving current practices. By researching new technologies and complying with legislation, the poultry industry can move towards more ethical and sustainable processing methods by advocating for better product quality while maintaining animal welfare. For all stakeholders looking to improve their processing methods and meet changing customer demands, this report is an invaluable tool.

Conflicts of Interest

The authors declare no conflict of interest.

Acknowledgment

We are also grateful to our colleagues and collaborators for their insightful discussions and feedback that enriched the quality of this work.

Authors’ Contribution

NorFarah Ain Binti Zamani: Investigation and Writing – original draft, Wong Zhi Yii: Data curation, Anatasha Anak Napolean: Methodology, Mohammad Mijanur Rahman: conceptualization, Nurul’azah Mohd Yaakub: Project follow-ups and administration, Mohamad Asrol Kalam: Resources and Software, Armiyas Shibesh Faris: Writing – review & editing, Kobun Rovina: Writing – review & editing, Md Safiul Alam Bhuiyan: Supervision, Validation, Visualization.

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