Online Graduate Degree Recruiting: Is it Different?
- A. Mark Doggett (Western Kentucky University)
- Stanley L. Lightner (Western Kentucky University)
A survey of the faculty via the Engineering Technology List Serve and an online technical graduate program was conducted to gather recruiting strategy data. The questions assessed if and how recruiting for online graduate programs is different from face-to-face programs. Qualitative and quantitative data was gathered from current students and alumni of the online Technology Management Master of Science program at Western Kentucky University to ascertain any commonalities in their decision to enroll in an online program.
Keywords: administration, distance learning, higher education, internet, research
How to Cite:
Doggett, A. M. & Lightner, S. L., (2010) “Online Graduate Degree Recruiting: Is it Different?”, The Journal of Technology, Management, and Applied Engineering 26(4).