2023 • Bridging the Divide

Merchandising/Marketing/Retailing: Management


Understand Omnichannel Experience Through Mobile Application Customer Reviews

Muzhen Li and Li Zhao

2024-01-20 2023 • Bridging the Divide

Understanding Fashion Cross-Border E-Commerce in China: A Study of Surviving Selection and Adapting Strategies

Yuhui Jessie Liu and Li Zhao

2024-01-22 2023 • Bridging the Divide

The role of intellectual property right morality and affordability in consumers legally copied product purchase decision-making

Seong Eun Kim and Jung E. Ha-Brookshire

2024-01-25 2023 • Bridging the Divide

Surviving the Double Pressure: Strategies for Small Traditional Fashion Businesses in China amidst E-commerce and Covid-19 Challenges

Sujun Liu and Chunmin Lang

2023-11-07 2023 • Bridging the Divide

Retail Apocalypse's Impacts and Opportunities for Local Retailers

Xiao Tong and Jin Su

2024-01-23 2023 • Bridging the Divide

Retail Apocalypse's Impacts and Opportunities for Local Retailers

Xiao Tong and Jin Su

2024-01-23 2023 • Bridging the Divide

Motivations for Growing Hemp: Insights from Hemp Production, Disposition, and Income Survey

Fahima Islam and Debanjan Das

2024-01-25 2023 • Bridging the Divide

Measuring Human-Robot Interaction (HRI) in Fashion Stores: Scale Development Using Item Response Theory (IRT)

Christina Soyoung Song, Youn-Kyung Kim and Bruce W. Jo

2024-01-21 2023 • Bridging the Divide

Maintaining brand authenticity upon acquisition: The role of acquirer reputation and operational independence

Daeun Chloe Shin and Byoungho Ellie Jin

2024-01-20 2023 • Bridging the Divide

Live Mannequin: Exploring Female Fashion Entrepreneurs on Facebook Live in the Context of a Developing Country

Mahin Akter, Md Arif Iqbal, Jin Su, Effat Hasan Mahdi and Jannatul Ferdous

2024-01-23 2023 • Bridging the Divide

Knowledge Management, Competitive Advantage, and Organizational Performance in the Fashion Retail Industry: Examining the Moderating Effect of Product Complexity

Md. Rafiqul Islam Rana and Song-yi Youn

2024-01-25 2023 • Bridging the Divide

Justice under Uncertainty: Insights into Organizational Justice, Moral Disengagement, and Citizenship Behavior in the Fashion Retail Industry

Ishtehar Sharif Swazan and Song-yi Youn

2024-01-20 2023 • Bridging the Divide

Human Skeleton-aware Virtual Try-on via Fashion Landmarks and Garment Deformation

Honghong He, Yanghong Zhou, Zhengwentai Sun, Jintu Fan and P.Y. Mok

2024-01-27 2023 • Bridging the Divide

How humanized virtual influencers engage users: A comparative case study of three virtual influencers

Terry Haekyung Kim, Hyunjoo Im and Naan Ju

2024-01-20 2023 • Bridging the Divide

How Formal Should a Chatbot Be? An Examination from a Construal Level Theory Perspective

Xiao Huang and Wi-Suk Kwon

2024-01-22 2023 • Bridging the Divide

How Formal Should a Chatbot Be? An Examination from a Construal Level Theory Perspective

Xiao Huang and Wi-Suk Kwon

2024-01-22 2023 • Bridging the Divide

Exploring the power of human-AI collaboration: The role of perceived mind and expertise in generative fashion design

Garim Lee and Hye-Young Kim

2024-01-27 2023 • Bridging the Divide

Effects of AI Agent Anthropomorphism on Consumers' Affective, Cognitive, and Social Shopping Experiences

Sharmin Shoukat and Wi-Suk Kwon

2024-01-26 2023 • Bridging the Divide

Does Digital Adaptability Shape Consumer Experience in Hybrid Retail? Focusing on Generational Differences

Joohye Hwang, Seong Eun Kim and Song-yi Youn

2024-01-26 2023 • Bridging the Divide

Does Digital Adaptability Shape Consumer Experience in Hybrid Retail? Focusing on Generational Differences

Joohye Hwang, Seong Eun Kim and Song-yi Youn

2024-01-26 2023 • Bridging the Divide

Discount or Disclosure? Investigating Effective Price Promotion Strategies of Ethical Fashion Brands through the Elaboration Likelihood Model

Sojin Jung and Min Jung Kim

2024-01-27 2023 • Bridging the Divide

Decoding Fashion Evolution: A Systematic Review of Fashion research using computational approaches

Yuhui Jessie Liu and Li Zhao

2024-01-22 2023 • Bridging the Divide

Classification of Virtual Reality Fashion Shows: from the Perspective of User Experience

Xiaohan Lin, Chanmi Hwang and Yingjiao Xu

2024-01-20 2023 • Bridging the Divide

A State of Fashion Re-commerce: From Operational Perspectives

Jack Herman and Jihyun Kim

2024-01-20 2023 • Bridging the Divide

A Qualitative Exploration of the Firm Resources for Adaptive Apparel Brands/Businesses

Ishtehar Sharif Swazan and Kerri McBee-Black

2024-01-20 2023 • Bridging the Divide

All Hail the Secondary Fashion Entrepreneur: A Trendy Career in an Emerging Fashion Resale Market

Kelcie Slaton and Iva M Jestratijevic

2024-01-22 2023 • Bridging the Divide

AI-Designed Clothing and Perceived Values: What can Move Consumers’ Minds with the AI-Designed Clothing?

Dooyoung Choi and Hakyung Lee

2024-01-20 2023 • Bridging the Divide

Advertising Fashion-based Exhibitions under Fashion Museology for College Fashion Students to benefit both Fashion and Museum Industries

Yee Lin Elaine Yuen

2024-01-25 2023 • Bridging the Divide

Adaptive Clothing Goes Mainstream: An Evaluation of U.S. Retailers’ Merchandising Strategies

Hannah Laurits and Sheng Lu

2024-01-21 2023 • Bridging the Divide

What is the Future of Fashion Retailing with Generative AI? Understanding Consumer Response through Twitter Data

Soyon Kwon and Naeun Lauren Kim

2024-05-11 2023 • Bridging the Divide

Pedagogy and Professional Development


Women Leadership in Academia: Barriers, Mentoring, and Resiliency among Different Ethnic Groups

Min-Young Lee, RayeCarol Cavender and Vanessa Jackson

2024-01-20 2023 • Bridging the Divide

Virtual Design Pedagogy: Understanding the Metaverse and Improving Creative Design Skills using ZEPETO Studio Platform™

Changhyun (Lyon) Nam and Jeremy Bernardoni

2023-11-07 2023 • Bridging the Divide

Using VR as a Conceptual Design Tool in an Apparel Design Classroom

Jennifer Elaine Stanley, Hae Jin Gam and Chanjuan Chen

2024-01-22 2023 • Bridging the Divide

Understanding the Concept of Cotton Circularity Using Omnichannel Perspectives Through Experiential Learning Opportunities

Caroline Kopot, Kerri McBee-Black and Li Zhao

2024-01-27 2023 • Bridging the Divide

Understanding Apparel Students’ Perceptions of Clothing for People with Disabilities

Jin Su, Xiao Tong, Melanie Carrico and Brian Taylor

2024-01-23 2023 • Bridging the Divide

Transforming Mindsets: The Impact of a Social Entrepreneurship Program on Students' Sustainable Fashion Business Development

Angela Uriyo and Joyita Sarkar

2024-01-26 2023 • Bridging the Divide

The impact of implicit person theory on mentoring behaviors: A pilot study

Steven McKinney and Jessica L. Hurst

2024-01-27 2023 • Bridging the Divide

The 3D Virtual Technology as an Pedagogical Approach for Teaching Sustainable Apparel Design: Analysis of the ITAA Design Abstract Proceedings from 2015 to 2022

Han Ah Yoo and Young-A Lee

2024-01-20 2023 • Bridging the Divide

Teaching Virtual/3D Technology in the Apparel and Textiles Curriculum: A Conceptual Model for Developing Pedagogical Best Practices

Nancy J. Hodges, Kittichai Watchravesringkan, Ruoh-Nan Yan, Hyo Jung (Julie) Chang and Youngji Lee

2024-01-22 2023 • Bridging the Divide

Sustainability and Entrepreneurship in a Digital Area: The Integration of Sustainable Cotton and Situational-based Learning into the Undergraduate Education

Song-yi Youn, Li Zhao and Kerri McBee-Black

2024-01-21 2023 • Bridging the Divide

Student Responses to Fashion LibGuide Projects

Virginia Rolling and Autumn Johnson

2024-01-20 2023 • Bridging the Divide

Soft Skills: The Key to Success for Textile and Apparel Graduates in Bangladesh

Sudipta Das, Debanjan Das and Aaron J. Giorgi

2024-01-20 2023 • Bridging the Divide

Seven-Day Style Challenge: Implementing visual merchandising concepts with online learning to promote higher-order cognitive thinking

Cadye Murphy and Anne Mitchell Wood

2024-01-22 2023 • Bridging the Divide

Retail industry readiness through active learning: A student reflection approach

Emily M.S. Worrall, Caroline Zoe Schumm and Rachel Jean Eike

2024-01-27 2023 • Bridging the Divide

Promoting Applied STEM Careers in Fashion and Entrepreneurship to High School Students

Elena E Karpova, Jin Su, Melanie Carrico, Dianne Welsh and Haeun (Grace) Bang

2024-01-25 2023 • Bridging the Divide

Measures Of Success: Exploring Fashion Students’ Perceptions of Academic Success

Angela Uriyo and Joyita Sarkar

2024-01-25 2023 • Bridging the Divide

Lessons learned from domestic and international virtual study tours during Covid-19 pandemic

Laurie M. Apple and Lance M. Cheramie

2024-01-20 2023 • Bridging the Divide

Learning About the Use of Blockchain Technology for Sustainable Apparel Sourcing

Narmin Nasibli, Elena E Karpova and Farhan Haque

2024-01-20 2023 • Bridging the Divide

Interdisciplinary Curriculum Development: How Research-led Pedagogy Enhances Design Students' Holistic Learning Experience

Barbara Cottrell Trippeer, Johnnie Stark, Hae Jin Gam and Jin Gyu Phillip Park

2024-01-25 2023 • Bridging the Divide

Individuality and Personal Image: Styling the Chancellor

Mercan Derafshi

2024-01-20 2023 • Bridging the Divide