• 2015 • Celebrating the Unique

    2015 • Celebrating the Unique


Santa Fe, New Mexico (November 9–13, 2015)

Keynotes, Special Sessions, and Workshops


Consumers' acceptance of wearable technology: Antecedents in a technology acceptance model (MS - 2nd place)

Chanmi Gloria Hwang

2015-11-13 2015 • Celebrating the Unique

We Are Textiles and Apparel

Elizabeth Bye

2015-11-11 2015 • Celebrating the Unique

Round 2: What Does Textile and Apparel Interdisciplinary Research and Education Look Like in the 21st Century?

Jung E. Ha-Brookshire and Karen LaBat

2015-11-12 2015 • Celebrating the Unique

Why Forward Viral Fashion Messages? The Moderating Roles of Consumers' Fashion Traits and Message Traits (Doctoral - 1st place)

Caroline Kobia

2015-11-13 2015 • Celebrating the Unique

Thermal Comfort Evaluation of Seam Types in Athletic Bodywear (UG - 1st place)

Eric Beaudette and Huiju Park

2015-11-13 2015 • Celebrating the Unique

Development and Evaluation of Nurses' Scrub Jacket Through the Functional Design Process (MS - 1st place)

Heajoo Lee and Su Kyoung An

2015-11-13 2015 • Celebrating the Unique

Effective Fashion Brand Extensions: The Impact of Limited Edition and Perceived Fit on Consumers'Urgency to Buy and Brand Dilution (Doctoral - 2nd place)

Michelle L. Childs and Byoungho Jin

2015-11-13 2015 • Celebrating the Unique

Knowing Your Value for Academic Career Negotiations

Alyssa Dana Adomaitis, Diana Saiki, Sherry Schofield, Eulanda A. Sanders, Rachel Eike and Beth Myers

2015-11-13 2015 • Celebrating the Unique

Leadership in Academia Workshop Summary

Lynn M. Boorady

2015-11-11 2015 • Celebrating the Unique

Fiber and Place

Denise Nicole Green

2015-11-12 2015 • Celebrating the Unique

Embedding Socially Responsible Practices within and across the Curriculum: Where We Have Been and What's Next—An ESRAP Panel

Connie Ulasewicz

2015-11-11 2015 • Celebrating the Unique

Managing Your Academic Career

Lynn M. Boorady

2015-11-11 2015 • Celebrating the Unique

The Furry Fandom: constructing a costumed society for identity exploration

Emily Satinsky and Denise Nicole Green

2015-11-13 2015 • Celebrating the Unique

Using the ITAA meta-goals for outcomes assessment and program improvement.

Barbara Frazier

2015-11-13 2015 • Celebrating the Unique

Consumer Behavior


The Effects of "Social" Consumer Attributes on Engagement in Social Network Sites

Hyejune Park

2015-11-11 2015 • Celebrating the Unique

A Model of organic Consumption

Haesun Park-Poaps

2015-11-13 2015 • Celebrating the Unique

Female consumers' utilization of diagnostic cues to evaluate work wear assortments in major department stores

Lizet Bezuidenhout, Bertha Jacobs and Nadine Cynthia Sonnenberg

2015-11-13 2015 • Celebrating the Unique

The battle of the sexes: The effects of gender, product category, & design complexity on product purchase intention and likeability

Olivia Johnson and Veena Chattaraman

2015-11-11 2015 • Celebrating the Unique

An Exploration of Clothing Selection Motivations and Meaning of Possessions for Children in Foster Care Homes

Hyo Jung Chang, Malinda Colwell and Desiree Henderson

2015-11-13 2015 • Celebrating the Unique

An Exploration of Body Image Perceptions and Education Needs of Military Parents of Preschool Children

Hyo Jung Chang, Debra Reed, Barent McCool and Morgan Ziegler

2015-11-12 2015 • Celebrating the Unique

We Are Veterans: The Therapeutic Effects of Clothing Related to Self-Concept

Hyo Jung Chang

2015-11-11 2015 • Celebrating the Unique

Possessions and the Transition from Working to Retired Self

Lina M. Ceballos and Nancy N Hodges

2015-11-12 2015 • Celebrating the Unique

I "Heart" You: The Effects of Consumer' Schema Congruity/Incongruity on Attention, Recognition and Evaluation of Fair Labor Messages from Apparel Brands

Gargi Bhaduri and Jung E. Ha-Brookshire

2015-11-12 2015 • Celebrating the Unique

Product Desires and Motivations of Millennial Shoppers

Amy Dorie, David Loranger and Nancy J. Rabolt

2015-11-13 2015 • Celebrating the Unique

Luxury Consumption Behavior: A Value-Based Segmentation of the US Consumers

Srikant Manchiraju and Sonali Diddi

2015-11-11 2015 • Celebrating the Unique

No problem, I'll just return it! Purchase effort, product returns, and cognitive dissonance

Hye-Shin Kim

2015-11-12 2015 • Celebrating the Unique

Religiosity, Faith Driven Consumption, and Apparel Shopping Orientation

Lizhu Davis and Tun-Min Catherine Jai

2015-11-11 2015 • Celebrating the Unique

Development of a Conceptual Model to Understand the Adoption of Wearable Technology

Xiao Jia and Jihyun Kim

2015-11-11 2015 • Celebrating the Unique

A study of the symbolic clothing disposition behaviors of Generation Y

Patti Borello and Barbara J Frazier

2015-11-11 2015 • Celebrating the Unique

Social Media or Personal Selling? Strategy for Successful Sales of Student Projects

Paula B. Sampson

2015-11-11 2015 • Celebrating the Unique

Effects of Generational Cohorts on Brand-Self Congruity, Emotional Brand Attachment, Perceived Investment, and Repurchase Behavior regarding Luxury Goods

Jihyun Kim and Hyun-Mee Joung

2015-11-11 2015 • Celebrating the Unique

Factors Influencing Purchase Intention toward Luxury Fashion Brands

Hyo Jin Eom and Yoo-Kyoung Seock

2015-11-11 2015 • Celebrating the Unique

Meta-analysis on the Effects of Fashion Product Attributes on Fashion Product Purchasing Decision

Jung-Woo Lee and Mi Young Kim

2015-11-11 2015 • Celebrating the Unique

Effect of Time Horizon Perspective on Apparel Liking

Hyunjoo Im, Jayoung Koo and Minjung Park

2015-11-11 2015 • Celebrating the Unique

Probability or Non-probability Samples: Testing Univariate Estimates vs Multivariate Relations

Gargi Bhaduri

2015-11-11 2015 • Celebrating the Unique

EEG/ERP Research in Consumer Perceptions of Apparel Products

Keunyoung Oh

2015-11-11 2015 • Celebrating the Unique

Understanding Smart Shopper Feeling From Consumers' Perspective

Jongeun Rhee

2015-11-11 2015 • Celebrating the Unique

Americana Music Festivals: An Ethnographic Exploration of the Experiential Consumptionscape

Tom Turner and Nancy N Hodges

2015-11-11 2015 • Celebrating the Unique

Exploring Factors Influencing Perceived Quality on Sportswear Fabric

Hyo Jung Chang, Jaeki Song, Changdong Yeo and Jungkyu Kim

2015-11-11 2015 • Celebrating the Unique

Factors Affecting Taiwanese College Students' Brand Loyalty towards Fast Fashion

Jin Su and Aihwa Chang

2015-11-11 2015 • Celebrating the Unique

Who Are These Sneakerheads?

Jin Woo Choi, Brigitte Cluver and Minjeong Kim

2015-11-11 2015 • Celebrating the Unique

Fashion Adoption Groups and Consumer-Brand Relationships

Jane E. Workman, Seung-Hee Lee and Kyangho Jung

2015-11-11 2015 • Celebrating the Unique

Older Women's Experience with Online Apparel Shopping

Youngji Lee and Mary Lynn Damhorst

2015-11-11 2015 • Celebrating the Unique

Exploring Non-ownership Apparel Consumption through Online Fashion Product Rental Services: An Application of Institutional Theory

Sasikarn C. Cook and Nancy N Hodges

2015-11-11 2015 • Celebrating the Unique

Creative Design: Graduate


This Old Thing

Lauren Brallier and Vincent Quevedo

2015-11-11 2015 • Celebrating the Unique

Butterflies on the Shoulder

Chanjuan Chen

2015-11-11 2015 • Celebrating the Unique

Chinese Garden from Upcycled Used Clothing

Ling Zhang and Chanmi Hwang

2015-11-12 2015 • Celebrating the Unique

Precious Circle—Zero-waste Design

Elahe Saeidi and Virginia Wimberley

2015-11-12 2015 • Celebrating the Unique

Carving a Rose Window

Chanmi Gloria Hwang and Ling Zhang

2015-11-11 2015 • Celebrating the Unique

Over Easy Rider

Brianna Plummer

2015-11-12 2015 • Celebrating the Unique