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2018 • Re-Imagine the Re-Newable
Cleveland, Ohio (November 5–9, 2018)
Historic
Amelia Gayle Gorgas: A Study of the Woman and Her Dress
Chalise Ludlow and Virginia Wimberley
2018-01-01 2018 • Re-Imagine the Re-Newable
Artifacts Improve Learning in a Fashion History Course
Jennifer Banning and Hae Jin Gam
2018-01-01 2018 • Re-Imagine the Re-Newable
Merchandising/Marketing/Retailing: Branding
Fashion Brand Sponsored Instagram Posts: Mediated by Trust
Lindsey Tanoff, Kiseol Yang and HaeJung Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
The New Face of Retailing: The Impact of the Small, Inventory-Free Store Experience on Brand Equity and Ordering Behavior
Kelcie Slaton, Danielle Sponder Testa, Sonia Bakhshian, Shantell Reid and Ann Marie Fiore
2018-01-01 2018 • Re-Imagine the Re-Newable
Modern Product Placement: An Understanding of Consumers’ Responses to Fashion Brand Advertisements Featuring a Destination
Michelle L. Childs and EunKyeong (Julie) Jung
2018-01-01 2018 • Re-Imagine the Re-Newable
Sincerity or Ploy? The Effects of Brand Image and Message Source on Consumers’ Perceptions toward Brand-Cause Campaigns
Michelle L. Childs, Hongjoo Woo and Seeun Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
Predictors of Purchase Intention, Price Willing to Pay, and Willingness to Pay a Premium for Men’s Mass-Customized Dress Shirts
Jessie Chen-Yu and Jung-ha Yang
2018-01-01 2018 • Re-Imagine the Re-Newable
How does Price and Familiarity of a Smartwatch Brand Affect Consumers’ Perception of Quality, Risk, Value for Money, Brand Image and Purchase Intention? A Value-Based View
Bharath Ramkumar and Yuli Liang
2018-01-01 2018 • Re-Imagine the Re-Newable
Advertising Effectiveness by Social Media Influencer Type: The Moderating Role of Consumer Social Comparison Orientation
DO YUON KIM and Hye-Young Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
Examining the Pop-up Store Experience in the Omni-Channel Retail Environment: Antecedents and Outcomes of Pop-up Stores and the Hosted Brand
Kyuree Kim and Linda S. Niehm
2018-01-01 2018 • Re-Imagine the Re-Newable
Influencer Marketing: Influentials’ Authenticity, Likeability and Authority in Social Media
Ashlyn Moore, Kiseol Yang and HaeJung Maria Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
Exploring T-shirt Slogans by Content Analysis
Xiao Tong and Jin Su
2018-01-01 2018 • Re-Imagine the Re-Newable
Walking off the runway to find one’s place in the Fashion Market-Developing new curriculum to enable fashion students to gain real-world experience outside the runway
Cathy Starr
2018-01-01 2018 • Re-Imagine the Re-Newable
'Just for you': Unveiling the Traits of the Mass-Customized Clothing Shoppers
Gargi Bhaduri and Jihyun Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
InBranding American Alligator Leather with a Fashion Apparel Brand: Examining the Effects of the Ingredient Attributes
Chuanlan Liu
2018-01-01 2018 • Re-Imagine the Re-Newable
Popular Advertising Advice for Fashion Entrepreneurs: A Summative Content Analysis
Kelcie Slaton, Tammy R Kinley, Lynn Brandon and Priscilla Connors
2018-01-01 2018 • Re-Imagine the Re-Newable
Telepresence and Aesthetic Experiences on Online Stores: A Brand-Website Image Congruence Perspective
Wi-Suk Kwon and Hyejeong Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
How Far Can Brands Go To Defend Themselves?: The Extent of Fashion Brand Negative Publicity Impact on Brand Equity
Hongjoo Woo, Sojin Jung and Byoungho Ellie Jin
2018-01-01 2018 • Re-Imagine the Re-Newable
Objectification of Women in Sportswear Brands’ Instagram Accounts
Wenzhao Mu and Sharron J. Lennon
2018-01-01 2018 • Re-Imagine the Re-Newable
Merchandising/Marketing/Retailing: Management
The Interplay of Cultural and Behavioral Capabilities in a Market-Oriented Organization
Kelly Atkins, Joel Ryman and David Roach
2018-01-01 2018 • Re-Imagine the Re-Newable
Locally-Owned Retail Stores and Downtown Revitalization:Investigating the Role of Place Attachment
Jennifer L. Wilson and Nancy J Hodges
2018-01-01 2018 • Re-Imagine the Re-Newable
Top Online Luxury Apparel and Accessories Retailers: What are They Doing Right?
Wenzhao Mu, Wenqiao Liu and Sharron J. Lennon
2018-01-01 2018 • Re-Imagine the Re-Newable
Online Sizing: An Exploratory Study of True Fit® Technology Using Adapted TAM Model
Sanjukta Pookulangara, Jacqueline Parr, Tammy R. Kinley and Bharath M. Josiam
2018-01-01 2018 • Re-Imagine the Re-Newable
The effect of online visual merchandising cues on consumers’ flow experience, satisfaction, and approach/avoidance behavior.
Ahmad Saquib Sina and Juanjuan Wu
2018-01-01 2018 • Re-Imagine the Re-Newable
The changing face of brick and mortar retail: Collective retailers create small business incubators
Rachel LoMonaco-Benzing and Pamela Norum
2018-01-01 2018 • Re-Imagine the Re-Newable
Extending the Technology Acceptance Model to Consumer Perceptions of Fashion AI
Yuli Liang, Seung-Hee Lee and Jane Evelyn Workman
2018-01-01 2018 • Re-Imagine the Re-Newable
Academic Research Use in Strategic Decision-Making: Barriers and Opportunities within the Apparel Retail Industry
Danielle S. Testa and Elena Karpova
2018-01-01 2018 • Re-Imagine the Re-Newable
Consumer Adoption of Fashion Subscription Retailing: The Moderating Effect of Experiment with Appearance
Qiong Tao and Yingjiao Xu
2018-01-01 2018 • Re-Imagine the Re-Newable
Competitive Analyses for Shoes Retailers: A Correspondence Analysis
Youn-Kyung Kim, Mostafa Zaman, Sejin Ha and Ann Fairhurst
2018-01-01 2018 • Re-Imagine the Re-Newable
Online Retailer’s Return Policy and Prefactual Thinking: A Cross-Cultural Study of U.S. and Chinese E-Commerce Markets
Yanan Yu and Hye-Shin Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
Pedagogy and Professional Development
Designing a Zero-Waste Pattern Cutting Project for Fashion Design Courses
Jennifer Banning and Hae Jin Gam
2018-01-01 2018 • Re-Imagine the Re-Newable
Pedagogical Considerations for Teaching Modern Performance Glove Design
Susan L Sokolowski and Gary Corr
2018-01-01 2018 • Re-Imagine the Re-Newable
Big-Data Labs: Merchandising Informatics by Using Hyperlinks and Network Analysis Visualization Approaches
HaeJung Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
Using the PEST Framework to Facilitate Active Learning in Fashion History Class
Melissa Abner and Erica Spurgeon
2018-01-01 2018 • Re-Imagine the Re-Newable
Utilizing a Historic Costume Collection for a Synergistic Educational Experience
Diana Saiki, Valerie J Birk and Jah'Shar Hardy-Brown
2018-01-01 2018 • Re-Imagine the Re-Newable
Understanding the Essential Employability Knowledge and Skills Needed for Textile and Apparel College Graduates: A Triangular Design Approach
Ting Chi, Hang Liu, Carol Salusso and Vicki McCracken
2018-01-01 2018 • Re-Imagine the Re-Newable
Commercialization of Adaptive Clothing: Toward a Movement of Inclusive Design
Kelsey Kosinski, Belinda Orzada and Hye-Shin Kim
2018-01-01 2018 • Re-Imagine the Re-Newable
Concept Mapping as a Learning Tool for Fashion Education
Charity Armstead
2018-01-01 2018 • Re-Imagine the Re-Newable
Teaching Technology: Project Based Learning to Develop Industry Specific Skills
Jessica Ridgway
2018-01-01 2018 • Re-Imagine the Re-Newable
A Fashion Buyer’s Role in the 21st Century: A Data-Mining-Based Content Analysis Approach
Md. Rafiqul Islam Rana and Li Zhao
2018-01-01 2018 • Re-Imagine the Re-Newable
Integration of 3 Dimensional Modeling and Printing into Fashion Design Curriculum: Opportunities and Challenges.
Nicole Eckerson and Li Zhao
2018-01-01 2018 • Re-Imagine the Re-Newable
Can Creativity be Taught?: Exploring the Impact of Creative Thinking Challenges
Dr. Jennifer Harmon
2018-01-01 2018 • Re-Imagine the Re-Newable
Think-Pair-Share: An Active Learning Strategy for Apparel Pattern Drafting
Kirsten Schaefer, Shelley J Haines and Anika BHZ Kozlowski
2018-01-01 2018 • Re-Imagine the Re-Newable
Exposing 3D printing to undergraduate fashion merchandising students
Erica Spurgeon and Melissa Abner
2018-01-01 2018 • Re-Imagine the Re-Newable
Promoting positive experiences: Students perceptions and future intentions from attending a Student Organization and Competition Fair
Jewon Lyu, Catherine Amoroso Leslie and Tameka N. Ellington
2018-01-01 2018 • Re-Imagine the Re-Newable
Developing and Evaluating Sustainable Tools to Positively Impact Apparel Focused Entrepreneurs’ through Academic Programs Incubator Centers in Southern Africa
Amanda Muhammad, Carolina Kobia, Lombuso Khoza and Julie A Davis
2018-01-01 2018 • Re-Imagine the Re-Newable
Coming to Our Senses: The 21st Century Tactile
Kelly Cobb and Belinda Orzada
2018-01-01 2018 • Re-Imagine the Re-Newable