2020 • Pivoting for the Pandemic
Virtual Conference (November 18-20, 2020)
Design and Product Development
Fit Analysis of ASTM Size Standards for Overweight and Obese Women in the United States Based on Body Shapes
Eonyou Shin and Elahe Saeidi
2020-12-28 2020 • Pivoting for the Pandemic
Body Shapes and Fit Analysis of ASTM Size Standards for Overweight and Obese Men in the United States
Eonyou Shin and Elahe Saeidi
2020-12-28 2020 • Pivoting for the Pandemic
NASA Telesuit: Designing a Spacesuit Layer for Information Displays with Augmented Reality Environments
Michelle S. Park Kolacz, Irvin Cardenas, Lin Jiang, Maame Amoah, Margarita Benitez, Jong- Hoon Kim and JungYoon Kim
2020-12-28 2020 • Pivoting for the Pandemic
Key Functional and Symbolic Values of Activewear Designed for Active Aging Women
Kristen Deanne Morris, Halimat Ipaye and PAMELA S. NORUM
2020-12-28 2020 • Pivoting for the Pandemic
Custom Paralympic Shooting Jacket: A Single-Case Virtual Product Development Project
Kayna Hobbs and Kristen Deanne Morris
2020-12-28 2020 • Pivoting for the Pandemic
No Guts No Glory! Redesign of Kneeling Rolls used in Elite Marksmanship Competition for improved Performance
Colleen A Moretz and Angela Uriyo
2020-12-28 2020 • Pivoting for the Pandemic
Historic
Lester Gaba: Soap Carver, Mannequin Designer, and Visual Merchandising Critic, and Educator
Natalie Zainea and Michael Mamp
2020-12-28 2020 • Pivoting for the Pandemic
Knit Your Socks and Sew Your Masks: Hand Knitting in the World Wars Compared with Home Sewing Masks for COVID-19
Charity Calvin Armstead, Addie K Martindale and Ellen Carol McKinney
2020-12-28 2020 • Pivoting for the Pandemic
Historic Costume: Assignment Overload Solutions
Tammy R. Kinley
2020-12-28 2020 • Pivoting for the Pandemic
“Powerful,” “Proud,” and “Let’s Be Real, It’s Time:” Visitor Responses to a Fashion Museum Exhibition Centering Black Women’s Fashions in a Predominantly White Space
Dyese Matthews and Kelly L. Reddy Best
2020-12-28 2020 • Pivoting for the Pandemic
Circus Costumes Across the Decades: A Visual Thematic Analysis of RIngling Brothers and Barnum & Bailey Circus Show Programs from 1950-2017
Jenny Leigh Du Puis
2020-12-28 2020 • Pivoting for the Pandemic
'Indispensable Treasures': Misrepresenting Indigenous Design as Inspiration for American Fashion in Illustrated Lectures
Lynda May Xepoleas and Denise Nicole Green
2020-12-28 2020 • Pivoting for the Pandemic
Merchandising/Marketing/Retailing: Branding
Where Do Consumers Look When Viewing Fashion Advertisements? Saliency Based Models for Visual Attention Prediction
Seung-Hee Lee, Ying Chen, Ali Mahdi, Jun Qin and Yuli Liang
2020-12-28 2020 • Pivoting for the Pandemic
A Brand’s Referral of Another Brand: Does it Work?
Daeun Chloe Shin and Lori Rothenberg
2020-12-28 2020 • Pivoting for the Pandemic
Consumers’ Mobile Location-Based Advertising Opt-In Intention
Jinhee Han, Mohammad Shahidul Kader and Wi-Suk Kwon
2020-12-28 2020 • Pivoting for the Pandemic
Performance Appeals, Environmental Knowledge, and Emotions for Green Advertising
Dooyoung Choi and Ha Kyung Lee
2020-12-28 2020 • Pivoting for the Pandemic
Does Information Sharing Matter for Gen Z Social Media Users? Effects of Motivations on Purchase Intentions through Social Commerce
Eunjoo Cho and Song-yi Youn
2020-12-28 2020 • Pivoting for the Pandemic
“That Brand is So Humane”: The Influence of Perceived Human Values on Attitudes toward CSR PR Messages and Company
Swagata Chakraborty and Wi-Suk Kwon
2020-12-28 2020 • Pivoting for the Pandemic
Presentation-Order Effect of Product Images on Consumers’ Evaluations in Online Shopping
Jung Eun Lee, Eonyou Shin and Doris H. Kincade
2020-12-28 2020 • Pivoting for the Pandemic
Gen Z, Instagram Influencers, and #OOTD Hashtags’ Effect on Purchase Intention of Apparel
Ouya Huang and Lauren Copeland
2020-12-28 2020 • Pivoting for the Pandemic
The Effects of Emoji on Influencer Advertising and Temporal Orientation on Purchase Intentions Keywords: Influencer Advertising, Emoji, Temporal Orientation, Construal Level
Xiao Huang, Mohammad Shahidul Kader and Seeun Kim
2020-12-28 2020 • Pivoting for the Pandemic
Easy to Follow a Fashion Trendsetter on Social Media but It’s Hard to Become One
Yuli Liang, Seung-Hee Lee and Jane E. Workman
2020-12-28 2020 • Pivoting for the Pandemic
Really, for the Greater Good? Impact of Message Frames and Reference Points Related to Packaging of Apparel Products on Brand Attitude
Michelle S. Park Kolacz and Gargi Bhaduri
2020-12-28 2020 • Pivoting for the Pandemic
Saving Brick-and-Mortar Retail: Effects of Consumer-Engaged “Retail-tainment” on Consumers’ Store Perceptions and Store Loyalty
Ji Young Lee and Ki Ho Park
2020-12-28 2020 • Pivoting for the Pandemic
Those Who Subscribe: A Customer Profile Assessment of Apparel and Beauty Subscription Service Shoppers
Lori Rothenberg and Delisia R. Matthews
2020-12-28 2020 • Pivoting for the Pandemic
Merchandising/Marketing/Retailing: Management
Sharing Styles without Feeling Gross: The Influence of Contamination on Consumers’ Collaborative Consumption Intentions
Naeun Lauren Kim and Byoungho Ellie Jin
2020-12-28 2020 • Pivoting for the Pandemic
Also a part of:
Visualizing Social Roles and Structural Signatures of the Cosmetic Brands on the Sephora's' Twitter
HaeJung Maria Kim, Eunjung Ryou, Kyong-Hwa Yi and Soo-Kyoung Ahn
2020-12-28 2020 • Pivoting for the Pandemic
Will You Stay the Same? Examining Customer Reactions to Acquisitions
Daeun Chloe Shin and Byoungho Ellie Jin
2020-12-28 2020 • Pivoting for the Pandemic
Social Media Based, Data-mining Driven Social Network Analysis (SNA) of Printing Technologies in Fashion Industry
Yanan Yu, Marguerite Moore and Lisa Parillo-Chapman
2020-12-28 2020 • Pivoting for the Pandemic
Fashion Printing Technology Diffusion: Big Data Analytics
Yanan Yu, Lisa Parillo-Chapman and Marguerite Moore
2020-12-28 2020 • Pivoting for the Pandemic
External and Internal Drivers of Small Retail Businesses' Social Media Use: An Innovation Diffusion Theory Perspective
Wi-Suk Kwon, Hongjoo Woo, Amrut Sadachar and Xiao Huang
2020-12-28 2020 • Pivoting for the Pandemic
Developing an Interactive Technological Framework in the Retail Apparel Industry: VR, AR, SC, and AI
Anastasia Frattali and Chanmi G. Hwang
2020-12-28 2020 • Pivoting for the Pandemic
Explore Retailers’ Merchandising Strategy for Sustainable Cotton Apparel in the U.S. Retail Market
Sheng Lu and Mikayla DuBreuil
2020-12-28 2020 • Pivoting for the Pandemic
“A Whole Other Animal:” Challenges and Opportunities in Vending Apparel at Festivals
Sara Jablon-Roberts and Leslie Simpson
2020-12-28 2020 • Pivoting for the Pandemic
Exploring the Demographic Profile of Female Home-based Textile Design Bloggers
Khadijah Baaqil
2020-12-28 2020 • Pivoting for the Pandemic
Congruence Effects in Online Customer Reviews: The Mediating Role of Perceived Information Relevance
Garim Lee and Hye-Young Kim
2020-12-28 2020 • Pivoting for the Pandemic
Online Adaptive Clothing Shopping Experience: Text-mining of Product Titles and Consumer Reviews
Muzhen Li and Li Zhao
2020-12-28 2020 • Pivoting for the Pandemic
Examining the Drivers and Barriers of Intention to Use AI Chatbot to Purchase Apparel Online
Mon Thu A Myin and Kittichai Watchravesringkan
2020-12-28 2020 • Pivoting for the Pandemic
Firm Resources of Small and Micro Fashion Enterprises in West Virginia and Appalachian Region
Debanjan Das
2020-12-28 2020 • Pivoting for the Pandemic
How Do Consumers Perceive Mobile Self-checkout in Fashion Retail Stores?
Yuli Liang, Seung-Hee Lee and Jane E. Workman
2020-12-28 2020 • Pivoting for the Pandemic
Investigating Dynamics among Complainant, Bystander, and Advocate for Service Recovery via Corporate Social Media (CSM)
Ran Huang and Sejin Ha
2020-12-28 2020 • Pivoting for the Pandemic
The Study of Humans-Artificial Agents Relationships in Retailing Contexts: The Role of Trust
Minjeong Kim and Ran Huang
2020-12-28 2020 • Pivoting for the Pandemic
Scale Development of Consumer-Focused Technology Features Important to Shopping Experiences in Small Retail Businesses
Steven McKinney, Caroline Zoe Schumm, Linda S. Niehm, Ann Marie Fiore, Eric Olson, Jessica L. Hurst and Amy Shane-Nichols
2020-12-28 2020 • Pivoting for the Pandemic
Is Virtual Store Experience an Actual Store Experience?: The Role of Telepresence
Gwia Kim and Byoungho Ellie Jin
2020-12-28 2020 • Pivoting for the Pandemic
Retail Technologies Leading Resurgence for Small Independent Fashion Retailers: A Thematic Analysis Related to the TOE Framework
Hyo Jung (Julie) Julie Chang, Francine Bruess, Jo Woon Chong and Kamrul Foysal
2020-12-28 2020 • Pivoting for the Pandemic
Ripple Effects of the Deviation between Employees’ Expectations Toward Corporate Sustainability and Perceived Performance.
Stacy Lee, Sojin Jung and Jung E. Ha-Brookshire
2020-12-28 2020 • Pivoting for the Pandemic
Exploring the Role of Intrapreneurs in the Luxury Department Store Context: Navigating Impacts of Industry Disruption and Millennial Consumer Behavior
Kelcie Slaton and Linda S. Niehm
2020-12-28 2020 • Pivoting for the Pandemic
Do Augmented and Virtual Reality Technologies Increase Purchase Intention?: The Role of Cognitive Elaboration and Shopping Modes
Hyejune PARK and Seeun Kim
2020-12-28 2020 • Pivoting for the Pandemic
Should We Be Afraid of Artificial Intelligence? Consumer Willingness to Share Personal Information with Fashion Sales Robots
Christina Soyoung Song and Youn-Kyung Kim
2020-12-28 2020 • Pivoting for the Pandemic