Design and Product Development

Action Research in Apparel Design Using Digital Textile Printing Technology

  • Ling Zhang (Iowa State University)


Conducting research in design is a process of investigating how materials, ideas, and systems intersect and operate, and then further impact the society, culture, and people’s lives (Crouch & Pearce, 2012). Qualitative research is the major form of design research, which assess the behavior and sensitivities of human beings (Swann, 2002). When designers face research problems, a key strategy is to ask basic questions (Crouch & Pearce, 2012). Lawson (1984) also stated that when designers need to solve a problem, they propose a variety of possible solutions until they find a gratifying one. Different from the “problem-focused” strategy posed by natural scientists, designers employ “solution-focused” strategies. Thus, “synthesis” is emphasized in the design research process (Swann, 2002). The purpose of this study is to employ the action research model in design. It synthesizes designing textile prints and apparel design. 

Keywords: 3-step design process, Action research, digital textile printing

How to Cite:

Zhang, L., (2019) “Action Research in Apparel Design Using Digital Textile Printing Technology”, International Textile and Apparel Association Annual Conference Proceedings 76(1). doi:

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Published on
15 Dec 2019