Reshoring Apparel Manufacturing in the United States? Perspectives from Branded Manufacturers and Marketers (BM&M)
Abstract
This study intends to empirically investigate how BM&M see the future of apparel “Made in USA”. The findings will help us gain more insights into the opportunities as well as challenges of reshoring apparel manufacturing in the United States, especially in the context of a highly globalized industry setting (Dicken, 2011).
How to Cite:
Lu, S., (2015) “Reshoring Apparel Manufacturing in the United States? Perspectives from Branded Manufacturers and Marketers (BM&M)”, International Textile and Apparel Association Annual Conference Proceedings 72(1).
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