Textile and Apparel Industries

Women and Small Apparel Business Ownership:A Cross-cultural Exploration of the Entrepreneurial Experience

Authors: Nancy Hodges (University of North Carolina at Greensboro) , Kittichai Watchravesringkan (University of North Carolina at Greensboro) , Jennifer Yurchisin (University of North Carolina at Greensboro) , Michelle Childs (University of North Carolina at Greensboro) , Elena Karpova (Iowa State University) , Sara B. Marcketti (Iowa State University) , Jane Hegland (South Dakota State University) , Ruoh-Nan Yan (Colorado State University)

Abstract

Women-owned small businesses are making increasingly important contributions to the global economy and are developing at a faster pace than those of men (Langowitz & Minniti, 2007). Indeed, it is estimated that women-owned enterprises comprise approximately 30% of the total number of small businesses in most countries (Minniti & Naudé, 2010). Within the entrepreneurship literature, women and small business ownership has primarily been studied from a motivational perspective.

Keywords: entrepreneurship, apparel, small business, women, cross-cultural

How to Cite: Hodges, N. , Watchravesringkan, K. , Yurchisin, J. , Childs, M. , Karpova, E. , Marcketti, S. B. , Hegland, J. & Yan, R. (2013) “Women and Small Apparel Business Ownership:A Cross-cultural Exploration of the Entrepreneurial Experience”, International Textile and Apparel Association Annual Conference Proceedings. 70(1).