Textile and Apparel Industries

How did the Regional Traditional Indian Embroidery “Kasuti” Reach the International Markets?

Authors
  • Shubhapriya Bennur (University of Nebraska–Lincoln)
  • Laxmidevi Gavai (Vidya Dan samiti Institution)

Abstract

Background and Rationale India is the land of rich culture and diverse traditions. Almost every region of India has a distinct style of embroidery based on cultural history of the region. The ethnic hand embroidery is no longer the choice of occupation for the poor Indian artisans alone but is the weakness of the elite both in India and foreign markets (Naik & Vastrad, 2007).

How to Cite:

Bennur, S. & Gavai, L., (2013) “How did the Regional Traditional Indian Embroidery “Kasuti” Reach the International Markets?”, International Textile and Apparel Association Annual Conference Proceedings 70(1).

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Published on
01 Jan 2013
Peer Reviewed