@conference{itaa 2005, author = {Sun Yun Bae, Ruah-Nah (Terry) Yan, Leslie Stoel}, title = {Fair Trade Purchasers: How Are They Different From Non-Purchasers?}, volume = {70}, year = {2013}, url = {https://www.iastatedigitalpress.com/itaa/article/id/2005/}, issue = {1}, abstract = {<p>The fair trade concept has received great attention from consumers due to its role in developing "sustainable and people-oriented business models" (Ma & Lee, 2012, p. 1). It was reported that more than 1.2 million marginalized producers in 58 developing countries benefited by fair trade certified sales in 2009 which represented approximately 4.4 billion USD (Fairtrade International, 2013).</p>}, month = {1}, keywords = {ethical consumption,ethical trait,Fair trade,Clothing involvement}, issn = {2769-0512}, publisher={Iowa State University Digital Press}, journal = {International Textile and Apparel Association Annual Conference Proceedings} }