The Role of Self-Assured Clothing on Self-Perception and Well-Being for Older Adults: The Moderating Effect of Perceived Youthfulness
Clothing can be used by women to form a healthy self-concept and improve self-esteem. Therefore, this study is designed to examine the effect of self-assured clothing selection on the self-perception and well-being of older adults. Also, the moderating effect of perceived youthfulness is investigated. The quantitative online survey method was used for this study. The participants for this study were recruited from the Qualtrics panel. The median split was used to test the moderating effect of perceived youthfulness, which was calculated for the difference between their actual age and felt age. The findings of this study illustrate that self-assured clothing directly but negatively affected perceived well-being only for the low perceived youthfulness group. On the other hand, clothing selection has a more indirect effect on well-being through the self-concept. For future research, a larger sample size can provide more generalizable research findings for future research.
Keywords: Older adults, youthfulness, self-assured clothing, well-being, quantitative
How to Cite:
Chang, H. & Yurchisin, J., (2022) “The Role of Self-Assured Clothing on Self-Perception and Well-Being for Older Adults: The Moderating Effect of Perceived Youthfulness”, International Textile and Apparel Association Annual Conference Proceedings 79(1). doi: https://doi.org/10.31274/itaa.16036