Undergraduate Research

Representation of Aging Women in Fashion and Non-fashion Advertisements

Authors
  • DeWane Abby (Illinois State University)
  • Marissa Wuethrich (Illinois State University)
  • Katie Cavanaugh (Illinois State University)
  • Emma Walton (Illinois State University)
  • Brown Mackenzie (Illinois State University)
  • Claire VanDerGinst (Illinois State University)
  • Ui-Jeen Yu (Illinois State University)

Abstract

The purpose of this study was to investigate how older women are represented in fashion media compared to non-fashion media, based on the social comparison theory.

How to Cite:

Abby, D., Wuethrich, M., Cavanaugh, K., Walton, E., Mackenzie, B., VanDerGinst, C. & Yu, U., (2018) “Representation of Aging Women in Fashion and Non-fashion Advertisements”, International Textile and Apparel Association Annual Conference Proceedings 75(1).

Downloads:
Download pdf
View PDF

233 Views

140 Downloads

Published on
01 Jan 2018
Peer Reviewed