It Is About the Time! Incorporate Entrepreneurship Education in Fashion Merchandising Curriculum
Entrepreneurship is a major contributor to economic development of most nations (Kuratko, 2005). In the United States, entrepreneurship has been respected as a way to accelerate innovation and create competition (Holmgren & From, 2005). Universities play an important role in creating entrepreneurial climate and providing new inventions and knowledge (Edmondson & McManus, 2007). Entrepreneurship education seeks ways to provide students with entrepreneurial skills to encourage professional success in a variety of settings (Potter & Storey, 2007). In recent years, entrepreneurship programs and courses in fashion education have steadily increased in the United States. However, there is a gap between the growing demand for fashion entrepreneurship education and the understanding of how best to approach the teaching and learning of entrepreneurship.
Keywords: Entrepreneurship Education
How to Cite:
Davis, L. & Zhao, L. & Davis, D., (2019) “It Is About the Time! Incorporate Entrepreneurship Education in Fashion Merchandising Curriculum”, International Textile and Apparel Association Annual Conference Proceedings 76(1). doi: https://doi.org/10.31274/itaa.8374