Pedagogy and Professional Development

Envisioning Career Opportunities in the Fashion Business World

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Abstract

Unlike liberal art majors, seventy-five percent of students majoring in career-oriented fields expect to go to work directly after getting their bachelor's degree (Koc, 2010). Fashion business and management programs emphasize students' preparation for fashion careers and foster students to pursue their fashion business careers upon graduation in the business world. However, there has been little understanding of the specific job-related knowledge, competencies, and skills required for entry-level fashion business professionals in the filed clothing and textile. The purpose of this research is examine the nature of fashion business positions pertaining to buying and merchandising in terms of required qualifications, job-related knowledge, competencies, and skills. The results of this research provide educators in the fashion business and management programs with practical suggestions to facilitate a more industry-aligned curricular development.

How to Cite:

Oh, K. & Choi, Y., (2016) “Envisioning Career Opportunities in the Fashion Business World”, International Textile and Apparel Association Annual Conference Proceedings 73(1).