Pedagogy and Professional Development

Navigating Design Rules vs. Creativity in Two Visual Merchandising Courses

Authors: Ashley Hasty (Indiana University) , Jessica L. Ridgway (Florida State University)

Abstract

To address the disconnect between the course lectures and the practicum in Visual Merchandising courses, instructors asked students to document their work through a series of reflections in order to synthesize their understanding of the lecture material and their creative process.

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How to Cite: Hasty, A. & Ridgway, J. L. (2016) “Navigating Design Rules vs. Creativity in Two Visual Merchandising Courses”, International Textile and Apparel Association Annual Conference Proceedings. 73(1).