Consumer Behavior

Preferred Product Attributes for Sustainable Outdoor Clothes

Authors: Luo Wang (Donghua University) , Yingjiao xu (North Carolina State University)

Abstract

This study investigated consumers' preferred product attributes in their purchase of sutainable outdoor down jackets.

Keywords:

How to Cite: Wang, L. & xu, Y. (2017) “Preferred Product Attributes for Sustainable Outdoor Clothes”, International Textile and Apparel Association Annual Conference Proceedings. 74(1).