Innovativeness of Emerging Adults: Exploring Its Relationships with Cognitive Flexibility, Self-Esteem, and 3D Fashion Technology Adoption
Abstract
New technologies and evolving consumer perceptions and demands are reshaping the fashion industry, making innovative responses to these changes essential. Thus, integrating fashion and technology emerges as a crucial task to keep pace with technological advancements and meet evolving consumer demands (Kochar, 2024). According to ReportLinker (2023), the fashion technology industry is expected to achieve a global market size of $2.5 billion by 2028, indicating significant growth. Moreover, technology drives innovation across the fashion industry through efficient production and digital design visualization, enhancing industry competitiveness and offering consumers new experiences, such as customization. Emerging adults (aged 18–25) transition from being mere fashion consumers to innovative leaders in the fashion industry. These youth possess an openness to new ideas and technological challenges, serving as the foundation for innovative thinking. Therefore, this study aims to investigate emerging adults’ cognitive flexibility, self-esteem, and innovativeness, and their relationships with 3D fashion technology adoption.
Keywords: innovativeness, emerging adults, cognitive flexibility, self-esteem, 3D fashion technology adoption
How to Cite:
Kim, M. & Chang, H., (2025) “Innovativeness of Emerging Adults: Exploring Its Relationships with Cognitive Flexibility, Self-Esteem, and 3D Fashion Technology Adoption”, International Textile and Apparel Association Annual Conference Proceedings 81(1). doi: https://doi.org/10.31274/itaa.18761
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