3D Virtual Technology Adoption in Apparel Manufacturing: A TOE Framework Approach
Abstract
This study aims to understand the technological, organizational, and environmental aspects of 3D virtual technology adoption in apparel manufacturing. A purposive sample strategy was used in conjunction with an in-depth interview (qualitative approach) to collect data from Bangladeshi textile industry practitioners who use 3D virtual technologies as part of their jobs. Findings suggest that, from the technological perspective, apparel manufacturers are concerned about accuracy, training support, and future application of 3D technologies. From the organizational perspective, participants claimed that the existing technologies are meeting their expectations to an extent, and the adoption of 3D technologies is helping them save time, energy, and cost in the sampling process. From the environmental perspective, participants mentioned that buyer pressure and sustainability initiatives primarily influence 3D technology adoption. This qualitative study provides insight into the 3D virtual technology adoption phenomenon for sample-making in apparel manufacturing firms in light of the TOE framework.
Keywords: Virtual Technology, TOE Framework, Apparel, Technology Adoption
How to Cite:
Iqbal, M. & Ferdous, J., (2025) “3D Virtual Technology Adoption in Apparel Manufacturing: A TOE Framework Approach”, International Textile and Apparel Association Annual Conference Proceedings 81(1). doi: https://doi.org/10.31274/itaa.18651
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