A Price Comparison for Identical Merchandise at Manufacturers’ Retail Apparel Outlets and Traditional Retail Stores

Deborah Fowler; Richard Clodfelter

Concurrent Sessions

A Price Comparison for Identical Merchandise at Manufacturers’ Retail Apparel Outlets and Traditional Retail Stores

Authors: Deborah Fowler (University of South Carolina) , Richard Clodfelter (University of South Carolina)

Abstract

Research Question: For identical merchandise does the posted price at outlet centers differ from the posted price at regional malls serving the nearby market?

Keywords:

How to Cite: Fowler, D. & Clodfelter, R. (1998) “A Price Comparison for Identical Merchandise at Manufacturers’ Retail Apparel Outlets and Traditional Retail Stores”, International Textile and Apparel Association Annual Conference Proceedings. 1999(1).